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Dentsu Aegis Network promotes Ted Lim to APAC CCO

ASIA – Dentsu Aegis Network has promoted Ted Lim to Chief Creative Officer of Dentsu Asia Pacific, expanding his role to include all of Asia Pacific outside of Japan.

Lim will work with over 20 offices across 10 countries. His recent work for Toyota, the digital/social Wakudoki campaign to engage young people on-ground and online garnered over 5 million YouTube views and rejuvenated the brand. 

Prior joining Dentsu back in 2013, Lim was Executive Creative Director and Deputy Chairman at Naga DDB Malaysia and Chief Creative Officer at Leo Burnett Singapore. In his first 18 months at Dentsu, Lim helped win over 20 pitches across the region including Uniqlo, Dulux, Panasonic, Coca-Cola and Yamaha.


Lim has won and judged the industry’s most prestigious award shows including Cannes, D&AD, Clio, The One Show, The New York Festivals, The London International Awards, AdFest and the Asia Pacific Effie Awards. 

“Fortune follows fame. Do work that makes our clients and their brands famous, and money will follow,” Lim commented on his new role and storied career.

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