Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
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Why Captain Marvel Matters Today: A Primer On Why We Need To Know Who This Avenger Is
By JV Tanjuatco Columnist We’re weeks away from the premiere of Captain Marvel (opening on March 6) and…
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Entertainment & Media: Leo Burnett Puts the Spotlight on Indian Culture and Music for the Launch of Spotify India
Mumbai—To announce the launch of Spotify in the country, Leo Burnett India has created the announcement film for the brand. The…
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Technology: BigCommerce, the Leading E-Commerce Platform, Expands Presence in Asia with MONI Partnership
HONGKONG—MONI, a leading digital commerce experience agency, has become one of the first partners of BigCommerce, the leading SaaS e-commerce…
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People: Top Walmart Executive Jacqui Canney Joins WPP’s Creative Transformation as Global Chief People Officer
NEW YORK AND LONDON—Creative transformation agency WPP welcomes Jacqui Canney as new Global Chief People Officer. Effective June 1, 2019, Canney will…
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Brand & Business: Law Firm Rajah & Tann Give a Much-Anticipated Update on Singapore’s First Ever Catastrophe Bond
SINGAPORE – Singapore’s first insurance-linked securities transaction, a catastrophe bond sponsored by Insurance Australia Group Limited (IAG), has been completed, Rajah…
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The One Show 2019: The One Club and OUTFRONT Team Up to Honor Excellence in Out-of-Home Creativity with Eddy Herty
OUTFRONT Studio’s Eddy Herty named to The One Show 2019 Print & Outdoor jury; Club to co-promote OUTFRONT’s upcoming creative contest. NEW…
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Splash Worldwide Launches as Creative Technology Company with World-Leading Creative, Production and Tech Capabilities
LONDON, NEW YORK, LOS ANGELES, PORTLAND, AMSTERDAM, DUBAI and SINGAPORE—Introducing the exclusive 2018 Global Creativity Report from the Cannes Lions,…
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MRM//McCann Boosts Bangkok Team with Sherri Maxwell as its Executive Creative Director
BANGKOK, Thailand – MRM//McCann, a leading data science, technology innovation and creatively-driven relationship marketing agency, today announced the expansion and…
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OMD Named Global Media Agency of the Year 2019 by Adweek
LONDON and NEW YORK — OMD has been named Global Media Agency of the Year 2019 by Adweek, a leading advertising industry…
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Digital: Outbrain and Ligatus Join Forces to Form a Native Advertising Powerhouse That Offers Marketers, Publishers, and Advertisers a Strong, Non-Intrusive Advertising Experience
NEW YORK, NY — Outbrain, the world’s leading discovery and native advertising platform on the open web, announced today that…
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Clio Awards 2019: Dentsu Jayme Syfu’s Chairmom and CCO Merlee Jayme Joins the Prestigious Lineup of Jury Chairs for #Clio60
The Clio Awards is the premier international awards for creativity that first made its mark in 1959 and is now…
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New Business: Digital Telco of Indonesia, “Telkomsel”, Appoints Verve to Lead its Corporate Comms with Story-Centric Strategy
JAKARTA — J. Walter Thompson (JWT) Company’s new story arm, Verve, has just landed the new appointment of “Agency of…
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Campaign Spotlight: ANZ Bank spreads Mardi Gras #EqualFuture love to Oxford Streets around Australia with TBWA/ Melbourne
AUSTRALIA – Famous the world over for its GAYTMs, for this year’s Mardi Gras sponsorship, ANZ Bank is spreading its…
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