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Campaign Spotlight: Grey Melbourne creates a bike with multiple sclerosis
MELBOURNE – Over 23,000 people in Australia have multiple sclerosis (MS), a condition of the central nervous system that interferes…
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Volkswagen drops “Das Auto” global slogan
GERMANY – German automaker Volkswagen (VW) has just dropped its iconic “Das Auto” tagline in a bid to rebuild its…
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Homeless Extras: The only casting agency that turns homeless people into TV stars
AMSTERDAM – Agencies and production houses are endlessly in need of extras to star in TV commercials. In a parallel…
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TV18 and CNN renew partnership to boost CNN IBN channel
MUMBAI – TV18 and CNN International have extended their partnership to refresh CNN IBN. “We are delighted to announce the…
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Cartoon Network launches an app where anything goes
SINGAPORE – Cartoon Network has launched a TV network built exclusively for a phone or tablet. Cartoon Network Anything is…
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Leo Burnett, OLX India launches #OLXMadAds for funny user-generated video ads
INDIA – Leo Burnett and online buy & sell platform OLX India has just launched a new campaign that let…
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ABC names Google Exec Michelle Guthrie as managing director
Australia – The Australian Broadcasting Corporation (ABC) will welcome the new year with its first woman managing director from Google…
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Tencent, Dentsu Aegis Network enters first JV for Big Data in China
CHINA – Tencent Online Media Group (OMG) has inked a partnership with Dentsu Aegis Network to allow joint access to its…
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MRM//McCANN releases The New Reality 2016
BANGKOK – MRM//McCANN released “THE NEW REALITY 2016”, an annual look at transformative digital trends that will redefine consumer reality…
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L&K Saatchi & Saatchi names Meraj Hasan as Planning VP
MUMBAI – Meraj Hasan has been named vice president for planning at L&K Saatchi & Saatchi in Mumbai. He brings to…
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8-year-old Guatemalan wins Nickelodeon’s “Together for Good” competition
Kids from around the globe have chosen Esteban, an extraordinary 8-year-old, as the global winner of Nickelodeon’s Together For Goodcompetition for his project, Mini…
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Ogilvy PR Singapore promotes Emily Poon to Deputy Managing Director
SINGAPORE – Ogilvy Public Relations Singapore’s Head of Business Emily Poon takes on a new a bigger role within the…
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