Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
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W+K Amsterdam and EA Sports launch an ode to football
AMSTERDAM – Marking the release of EA SPORTS™ FIFA 16 is ‘FIFARO’, a global campaign that celebrates the fun, competitive…
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DDB Group APAC Chairman and CEO John Zeigler steps down
GLOBAL – After nearly three decades with DDB Group and 11 years at the helm of DDB Asia Pacific, John…
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Jonas Bäckström joins hasan & partners
SWEDEN – Former Chief Digital Officer at Omnicom Media Group, Jonas Bäckström has been appointed to lead hasan & partners Stockholm…
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FoxyMoron and Asian Paints salute 21st century women in NEU campaign
MUMBAI – To promote the annual new range of wall texture variants under the NEU series, Asian Paints Royale Play…
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Leo Burnett Beijing and Baidu introduce new virtual assistant “Duer”
BEIJING – A new name is joining the roster of virtual assistants. After Siri, Cortana, and Google Now, here comes…
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P.S Jitesh joins Omnicom Media Group as Head of Investment
MALAYSIA – Further strengthening its positive momentum in investment teams across the Asia Pacific region, Omnicom Media Group Malaysia today…
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Bruce Haines to chair LONDON Advertising
LONDON – Ad veteran Bruce Haines is joining the innovative global creative agency, LONDON Advertising as Chairman to help aid…
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M&C Saatchi promotes Ben Welsh to Creative Chairman of Asia
GLOBAL – M&C Saatchi announced on Wednesday that former Executive Creative Director of its Sydney office, Ben Welsh, has been…
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At Spotify, some people create playlists for a living
GLOBAL – Walking the chihuahua, #WalangPasok, #Hugot, Songs to Sing in the Shower playlists–do you sometimes wonder whatever happened to…
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Campaign Spotlight: Double Spikes Asia 2015 Grand Prix winner ‘Look at Me’ by Cheil Worldwide
SINGAPORE – Cheil Worldwide’s campaign ‘Look at Me’ for Samsung was easily one of the biggest winners during the Spikes…
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Carlsberg appoints Havas Worldwide HK for Barclay’s Premier League campaign
HONG KONG – Following a fierce pitch earlier this year, Havas Worldwide Hong Kong won the account that sees the…
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The Gunn Report adds 35 mini-case histories
LONDON – The Gunn Report, the global index of creative excellence in advertising, has added 35 new mini-case studies to…
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Raw & Land Storytelling joins hasan & partners group
GLOBAL – Raw & Land Storytelling, formerly Rawland has joined hasan & partners Group, one of the Nordics’ and Baltics’…
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