Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
Subscribe Today-
M&C Saatchi Sydney boosts its digital firepower with twin appointments
SYDNEY – M&C Saatchi Sydney has made a significant boost to its digital firepower with the appointment of Claire Van…
Read More » -
Leo Burnett promotes Samir Gangahar as its North India President
MUMBAI – Leo Burnett has promoted Samir Gangahar as the President of North India. In his new role, Samir will…
Read More » -
Hakuhodo and Metaps develop a tool that can analyze user behavior
TOKYO – Hakuhodo Inc. and Metaps Inc., a company that supports the monetization of apps using data analysis and AI,…
Read More » -
Dentsu Razorfish rebrands as Dentsu iX
TOKYO – Dentsu Razorfish will be known as Dentsu iX starting on July 1 to reflect Dentsu Digital Holdings’ acquisition of shares…
Read More » -
Vizeum secures Ikea Singapore, Thailand and Malaysia media biz
ASIA – The Dentsu Aegis Network is ending the week with a win as Vizeum secures the offline and digital…
Read More » -
Sentosa and Grey Group Singapore honor everyday heroes
SINGAPORE – Grey Group Singapore unveils a campaign to seek and reward inspiring everyday heroes who have put aside the…
Read More » -
iStock by Getty Images and AlmapBBDO demonstrate the power of video through a blockbuster campaign
BRAZIL – iStock by Getty Images has unveiled a new campaign to promote its innovative video collection. Created by Brazilian…
Read More » -
Nielsen appoints new Head of Reach Solutions
SINGAPORE – Nielsen has appointed Craig Johnson to head up its Reach portfolio in Southeast Asia, North Asia and Pacific,…
Read More » -
Isobar names new Asia-Pacific Regional Director for Mobile & Innovation
APAC – Isobar has promoted Erik Hallander to the role of Regional Director, Mobile & Innovation for Asia-Pacific. Erik will…
Read More » -
Lowe Lintas and Google India want to help moms get online
MUMBAI – Reports show that only a third of the total Internet population in India are women and this gap…
Read More » -
Singapore Tourism Board to launch SG$20M tourism campaign this June
SINGAPORE – The Singapore Tourism Board (STB) will be spending SG$20 million to launch a new global tourism marketing campaign…
Read More » -
O&M and 28th SEA Games Multimedia Partner Singtel celebrate inspiration supporters behind Team Singapore
SINGAPORE – As the official multimedia partner of the 28th Southeast Asian Games (SEA Games), Singtel is using its network…
Read More » -
DDB Group Hong Kong releases Cannes line up
HONG KONG – DDB Group Hong Kong released a series of works that will serve as the agency’s contenders in…
Read More »