Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
Subscribe Today-
Entertainment: HBO’s Euphoria second special episode debuts 25 January, exclusively on HBO GO
MANILA, PHILIPPINES – Experiencing Euphoria withdrawals after the first special episode premiere this month? It won’t be long before you…
Read More » -
New Business: Pizza Hut and KFC appoints bespoke unit under Havas as media partner
SINGAPORE – Two of the world’s most loved and trusted restaurant brands – Pizza Hut and KFC today announced the…
Read More » -
New Business: Essence partners with Mamaearth to grow its brand, amid rising demand for natural, toxin-free products
DELHI, INDIA – Essence, a global data and measurement-driven media agency which is part of GroupM, today announced that it…
Read More » -
Brand & Business: Manulife gives team contribution for acts of kindness; encourages employees to pay it forward
TORONTO, CANADA – Manulife will be giving each of its 35,000 employees around the world the spending equivalent of $50…
Read More » -
Travel: EternityX helps SEA brands capture the Chinese tourism rebound
SINGAPORE – EternityX, China’s leading AI marketing platform, is helping brands in Southeast Asia (SEA) plan their strategy, launch targeted…
Read More » -
Campaign Spotlight: Sea Shepherds launch campaign to save marine wildlife with Brand Station and makemepulse
LONDON, UK – 90% of all large fish and 70% of seabirds are now extinct from the world’s oceans due…
Read More » -
Campaign Spotlight: Publicis Groupe slobs out of the traditional video greetings and headlines Michelle Obama for company-exclusive event
PARIS, FRANCE – Publicis Groupe is taking its employees to a treat to arm them with more than wishes to…
Read More » -
New Business: Isobar bags digital & creative mandate for BSH Home Appliances in India
MUMBAI, INDIA – Bosch Home Appliances (BSH) has brought on board Isobar India, the digital agency from the house of dentsu…
Read More » -
New Business: PHD China speeds of with SAIC Volkswagen media account
SHANGHAI, CHINA – In one of the most highly-contested media reviews in China this year, PHD has emerged the winner, clinching…
Read More » -
Insight: Discover the Independent Agencies of the Year, ranked according to the results of 89 Festivals
BOGOTA, COLUMBIA – The results of the analysis conducted by TopFICE to identify the top performing independent agencies of the…
Read More » -
People: Mediaplus International announces Phil Cowdell appointed new CEO in New York
MUNICH, GERMANY — The Mediaplus Group is taking a new step towards internationalization and is particularly focusing on North, Central…
Read More » -
Brand & Business: Wondrlab announces its first acquisition with What’s Your Problem
MUMBAI, INDIA – Wondrlab, India’s largest platform-first martech company, has announced its first acquisition with What’s Your Problem (WYP), a media-agnostic,…
Read More » -
Insight: Wunderman Thompson cracks the code of inspiration in new, global brand study
SINGAPORE – Wunderman Thompson today launches Inspiring Growth – a first-of-its-kind study that reveals why brands need to be inspirational, how…
Read More »
