Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
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Mobile Approach for Business in Transition to Seamless, Simple Services
“The key is that when a consumer picks up a mobile phone, they expect something to happen instantly,” according to…
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Konstantin Popovic joins Grey Group Singapore
SINGAPORE — Konstantin Popovic joins Grey Group Singapore as Executive Vice President, Global Business Director for GSK. He will report…
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Total Quartz aims to make your engine ‘forever young’
GLOBAL — Total Quartz, the motor oil brand from Total is launching a film to promote its new promise—keep your…
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PHD celebrates those that have shaped the network for 25th Anniversary
GLOBAL — PHD has kicked off a series of activity, to run throughout 2015, marking the 25 year anniversary since the…
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Fairy tales with a twist
TEXAS — This week, lampada.ag is launching a web series on social networks about South by Southwest (SXSW). In a…
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For the future of Aussie food, switch off your lights
AUSTRALIA — Leo Burnett Sydney has launched an integrated campaign to drive awareness and participation in Earth Hour 2015, encouraging…
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For the future of Aussie food, switch off your lights
AUSTRALIA — Leo Burnett Sydney has launched an integrated campaign to drive awareness and participation in Earth Hour 2015, encouraging…
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Google Asia Pacific CCO John Merrifield is 2015 The NEW Jury President
GLOBAL — John Merrifield, Chief Creative Officer of Google Asia Pacific, has been named the 2015 London International Awards (LIA)…
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Sizzer Amsterdam launches The Sizzer Vault
AMSTERDAM — Music agency Sizzer Amsterdam announces the launch of The Sizzer Vault, a new music placement division offering Sizzer’s…
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Grey Singapore launches a campaign to make moms feel #MOMAZING
SINGAPORE – Every day, all around the world, millions of mothers do a million things for their children. They provide…
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BBDO’s David Guerrero is one of Clio Awards 2015 jury chairs
The CLIO Awards, esteemed international advertising, design and communications competition, today announced its 2015 jury chairs, comprised of top advertising executives…
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Unstoppable with #mygirls
CHINA — Following the success of the “all in for #mygirls” campaign launched in 2013, adidas has set out to…
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This campaign urges employees to fight vacation deprivation
INDIA — The country’s pioneer travel company, Kuoni-SOTC, in an effort to help people realise that they are holiday deprived…
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