Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
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JWT Shanghai’s Melo Xu chosen for inaugural Cannes “See it, Be it” women’s initiative
SHANGHAI — JWT Shanghai Creative Director Melo Xu is one of only 12 women from around the world to be…
Read More » ThoughtBuzz enhances Omnio G with DataSift Twitter analytics
SINGAPORE — ThoughtBuzz, the analytics arm of TO THE NEW, has announced integration with DataSift, the leading social data platform…
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Havas Worldwide promotes Levent Guenes to COO, Southeast Asia
SINGAPORE – Havas Worldwide, a leading integrated marketing communications agency, has announced the promotion of Levent Guenes to Chief Operating…
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Biborg partners with Warner Bros Entertainment to launch ‘Edge of Tomorrow’
PARIS – After “The Dark Knight Rises” and “Jack the Giant Slayer”, Biborg partners once again with Warner Bros Entertainment…
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Havas Worldwide Kuala Lumpur creates outdoor campaign for Tune
KUALA LUMPUR – Tune Group Sdn Bhd, the lifestyle brand founded by entrepreneurs Tan Sri Tony Fernandes and Dato’ Kamarudin…
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Lowe Lintas + Partners defines progress in Axis Bank’s ‘Badhti Ka Naam Zindagi’
MUMBAI – After its earlier interpretations around the proposition ‘Badhti Ka Naam Zindagi’ was well received by consumers in India,…
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Robin Shapiro is chairperson of The Global Awards Advisory Board and Executive Jury
NEW YORK – The Global Awards World’s Best Healthcare & Wellness Advertising appointed Robin Shapiro as Chairperson of the Global…
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Exponential Interactive appoints Tyler Greer as head of strategy
SYDNEY – Exponential Interactive, the global provider of advertising intelligence and digital media solutions, has promoted its ANZ director of…
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DDB Group Singapore and OMD Singapore top Effies Singapore 2014
SINGAPORE – DDB Group Singapore and OMD Singapore led at Effies Singapore 2014, taking home six awards each. A jury…
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VML Qais revamps ICICIBank.com to create ‘social bank’
MUMBAI – Indian banking giant ICICIBank has just launched its revamped new website www.icicibank.com, following 8 months of close collaboration…
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JWT Singapore’s ‘Guardian Angel’ shortlisted at Cannes
SINGAPORE — The Guardian Angel, a personal wearable tech protection device created by JWT Singapore to help women combat harassment,…
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Botafogo fights racism with ‘The Inverted Jersey’
In response to the racist acts that have been occurring in sport matches all over the world, Botafogo, a Brazilian…
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H&M mixes music with summer fashion in campaign by Ogilvy & Mather
SHANGHAI – In H&M’s first mobile initiative across Asia, the fashion label has teamed up with Ogilvy & Mather Advertising,…
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