Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
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BBDO India Visa campaign wins top government award
MUMBAI – BBDO India’s latest campaign for Visa, ‘Dream2Advance’, has been awarded the Dadasaheb Phalke Award at the 4th Dada…
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Agencia Africa transforms hair loss into unbreakable hope for young cancer patients
Sâo Paulo – During cancer treatment, hair loss can damage the morale of patients, and in particular children. For GRAACC…
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Omnicom Media Group Asia Pacific appoints Pankaj Nayak to lead new business
SINGAPORE – Omnicom Media Group (OMG), Asia Pacific has appointed Pankaj Nayak as Director, Business Development for Asia Pacific. Nayak will succeed Laura Gordon,…
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DDB Group Hong Kong launches campaign for ‘Underground Scene at Landmark Men’
HONG KONG – DDB Group Hong Kong has developed a campaign for Landmark Men, a dedicated floor catering to the…
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London International Awards announces 2014 jury presidents
LIA has announced this year’s Jury Presidents, distinguished creatives who will lead the 2014 LIA Juries at Encore Las Vegas…
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M&C Saatchi Sydney launches shark detection project
SYDNEY – Collaborating with Optus, Google and tech company Shark Mitigation Services, M&C Saatchi has responded to an Optus brief…
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Ed Powers named Craft CEO
NEW YORK – McCann Worldgroup has named Ed Powers as CEO of its Craft adaptation and production unit. Craft is…
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Evolution of Luxury: New Affluent Seek Rich Experiences over Material Wealth
ASIA-PACIFIC – The affluent in Asia/Pacific, Middle East & Africa (APMEA) are increasingly seeking out rich experiences over ownership of…
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TBWAKuala Lumpur launches Mahsuri for Lee Kum Kee
KUALA LUMPUR – TBWA\Kuala Lumpur today announced the launch of a new campaign for Lee Kum Kee’s Mahsuri range of…
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Microsoft named Cannes Lions technology innovation partner
CANNES – Throughout the week, as the 17 juries vote on thousands of pieces of creative work, exhibitions of the…
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TBWA acquires German agency Heimat
BERLIN/NEW YORK – TBWA Worldwide, an Omnicom Group advertising network, has acquired Germany’s Agency of the Year and leading independent…
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Bayern is world’s most valuable football brand
GLOBAL – Bayern Munich retains its spot as the worlds most valuable football brand, followed by current UEFA Champions League…
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DDB Group Shanghai fortifies creative and planning offerings
DDB Group Shanghai has added a trio of seasoned professionals to strengthen both digital and traditional planning offerings. Virginia Tang…
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