Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
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Lowe Becomes Strategic Brand Building Partner for TM’s Education Arms
KUALA LUMPUR – Lowe Malaysia has been selected as the strategic brand building partner and marketer for Telekom Malaysia Berhad’s…
Read More » SingTel Group and Samsung to accelerate mobile data growth in emerging markets
SINGAPORE – The SingTel Group and Samsung today unveiled a suite of joint initiatives designed to bring a seamless and…
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Cannes Lions confirms first wave of speakers
Supermodel Gisele Bundchen and Sir Patrick Stewart are among over 100 world-class speakers from every creative field who have joined…
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Some things should be kept sacred: JWT Auckland launches campaign to refresh wine brand
AUCKLAND – JWT Auckland has developed a series of thought provoking headlines to gently encourage people to put their work…
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Dentsu Y&R Japan appoints Michael Atkins as Executive Director
TOKYO — Yoichi Inose, President & CEO of Dentsu Young & Rubicam Inc. today announced the appointment of Michael Atkins…
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Asian campaigns win six awards at the Festival of Media Global Awards
Campaigns from India, Taiwan, Japan, and the Philippines came away with a combined total of six awards at the Festival…
Read More » ‘Spring is the season for men’, Cheil Worldwide’s big data reveals
Pinky cherry blossom, warm breeze, light-colored clothes… these typical spring images seem to lead to the idea that it is…
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Four new clients choose Bite in Hong Kong
HONG KONG – Bite is galloping into the year of the horse with new client wins including Polycom, Grant Thornton,…
Read More » Innov8 Sparks to boost start-ups in Asia Pacific region
ASIA-PACIFIC – Start-ups in Asia Pacific will now get more help entering new markets across the region, with the launch…
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Ogilvy Hong Kong reaches 10 million with CHIVAS 18 movie
HONG KONG – Geometry Global, the recently merged entity of G2, OgilvyAction and JWTAction has recorded outstanding results for “The…
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TBWA Hakuhodo+Hakuhodo launches ‘3D on the Rocks’ campaign for Suntory
Japanese major brewing and distilling company Suntory has launched a new campaign called “3D on the Rocks” by TBWA Hakuhodo+Hakuhodo. …
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Renee LaBriola named new head of Neo@Ogilvy Singapore
SINGAPORE – Neo@Ogilvy, the digital media and performance marketing unit of Ogilvy & Mather (O&M), has appointed Renee LaBriola, the…
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Throwback to 2010 FIFA World Cup in HomePro Expo ad by BBDO Bangkok
BANGKOK – As the world hotly anticipates the 2014 FIFA World Cup, HomePro and BBDO Bangkok remembers the last tournament…
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