Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
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Campaign Spotlight: Isobar India’s latest film for Max Bupa is a reality check for Indians in these challenging times
BANGALORE, INDIA – Max Bupa Health Insurance, one of India’s leading standalone health insurance players, has launched a fresh 360-degree…
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Travel: Hong Kong Tourism Board launches bilateral Air Travel Bubble with Singapore, 360 Hong Kong Moments
HONG KONG SAR – Hong Kong and Singapore have reached an in-principle agreement to establish a bilateral Air Travel Bubble…
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Insight: WARC and Black Cultural Archives launch partnership with a series of interviews spotlighting pioneering Black British creatives and marketers
LONDON, UK– WARC, the global authority of marketing effectiveness and Black Cultural Archives (BCA), the home of Black British History,…
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Campaign Spotlight: Sid Lee and Hakuhodo launches 360 campaign for new all-electric auto “Honda e”
PARIS, FRANCE – After winning the European pitch for Honda’s all-new electric car last year, Sid Lee and Hakuhodo are…
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Insight: HILL ASEAN Survey of ASEAN Sei-katsu-sha’s Attitudes to COVID-19
ASEAN– Hakuhodo Institute of Life and Living ASEAN (HILL ASEAN), in July conducted an internet survey on changes in attitudes…
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Travel: Hong Kong Tourism Board brings local culinary delights to Malaysians
KUALA LUMPUR, MALAYSIA – The Hong Kong Tourism Board (HKTB) is giving Malaysians 100 Reasons to Miss Hong Kong through…
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Brand & Business: Lazada introduces Lee Min Ho as platform’s first regional brand ambassador
SINGAPORE – Southeast Asia’s leading eCommerce platform Lazada Group, is injecting more happiness to its 11.11 Shopping Festival today, announcing…
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People: Ogilvy announces new creative leaders in Thailand to further drive growth
BANGKOK, THAILAND – Ogilvy announced today the new team of Executive Creative Directors to further drive growth for Thailand market.…
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Brand & Business: Havas establishes dedicated customer experience network, Havas CX
LONDON, UK – Havas Creative has today launched Havas CX – a new, international network dedicated to delivering meaningful brand…
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Brand & Business: The One Club and Type Directors Club agree to merge, offering fresh reset on TDC programs and focus
NEW YORK, USA — The One Club for Creativity, the world’s foremost nonprofit organization whose mission is to support and…
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Campaign Spotlight: Maliban and TBWA\Sri Lanka creates first ever sign language TV commercial
COLOMBO, SRI LANKA – Maliban, a leading biscuit manufacturer and one of the most renowned brands in Sri Lanka, launched…
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New Business: Havas Group India bags the creative and media mandate for JBL and Harman Kardon
MUMBAI, INDIA – HARMAN, a wholly-owned subsidiary of Samsung Electronics Co., Ltd., focused on connected technologies for automotive, consumer and…
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New Business: GO Comm captures GoPro, winning PR and communications in Malaysia
KUALA LUMPUR, MALAYSIA – GoPro, the trailblazing international leader in action cameras, apps and accessories, has appointed GO Communications to…
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