Global News
Don’t get left behind—be in the know of all media industry news around the world. adobo Magazine brings you the latest happenings and trends from the exciting world of international advertising. Scrape beyond the surface and uncover the captivating stories that shape the industry. From groundbreaking campaigns to brand updates to industry awards, our curated articles will keep you informed and inspired. We analyze global advertising news so you can process them in bite-sized pieces.
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Brand & Business: 3M reveals its take on top trends in science, technology and design through its innovative platform ‘3M Futures’
MANILA, PHILIPPINES – 3M has announced its latest project 3M Futures, a new platform showcasing five global science and technology…
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Brand & Business: Emplifi offers NGOs providing aid to Ukraine free access to its social marketing cloud
SINGAPORE – Emplifi, the leading unified customer experience platform, today announced that it is supporting non-government organizations (NGOs) providing aid…
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Brand & Business: GroupM Pakistan connects brands to widest network of trusted influencers and publishers with the launch of INCA
KARACHI, PAKISTAN – GroupM, WPP’s media investment management group, announced the Pakistan rollout of its AI-powered brand safe influencer marketing…
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Brand & Business: Havaianas and Oreo bring their marriage to social media to announce the global brand collab between the two brands
GLOBAL – Havaianas and Oreo have a lot in common: They have a legion of passionate fans, they are a…
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Brand & Business: WPP’s Hogarth launches The Metaverse Foundry
LONDON, UK – Hogarth, WPP’s specialist global creative content production company, today announces the launch of The Metaverse Foundry. The…
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New Business: Havas Milan is the new creative partner for Alfa Romeo’s global campaigns
MILAN, ITALY – The car firm of Stellantis Group has chosen Havas Group as its creative agency for the next…
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Brand & Business: AirAsia and Avolon partner to create a transformational ride sharing platform in Southeast Asia
DUBLIN/SINGAPORE – Avolon, the international aircraft leasing company, today announces that one of the world’s leading airline groups, AirAsia Aviation…
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Brand & Business: Manchester United selects Tezos as official blockchain and training kit partner
GLOBAL – Manchester United has today announced a landmark multi-year partnership which will see Tezos, one of the world’s most…
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Brand & Business: TUMI celebrates Alpha Bravo with spectacular VIP event featuring special guest appearances and “Life in Forward Motion” projection on Burj Khalifa
DUBAI, UAE — TUMI, the leading international travel and lifestyle brand, celebrated the launch of the TUMI Alpha Bravo Pop-up…
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Brand & Business: Havas Group acquires Paris-based MedEd specialist Raison de Santé to reinforce its global medical education offering within Havas Health & You
PARIS, FRANCE – Havas Group announced the acquisition of Raison de Santé, a Paris-based agency that specializes in medical education…
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New Business: CupShup wins digital mandate for Easiloan
MUMBAI, INDIA — CupShup, a full-service agency, has bagged the digital mandate for Easiloan – a Fintech startup, offering fast…
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Brand & Business: Havas Group strengthens its presence in Spain and Portugal with PR agency Tinkle
PARIS, FRANCE — Havas Group announced today it has taken a majority investment in Tinkle, a leading PR and communications…
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Awards: New York Festivals Advertising Awards announces 2022 grand jury: NYF debuts Creative Ambassador Program and taps TBWA\Chiat\Day’s Dotun Bello as first ambassador
NEW YORK, USA – New York Festivals International Advertising Awards® has announced the 2022 Grand Jury. NYF’s global Grand Jury is comprised…
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