SHANGHAI, CHINA – Geometry, WPP’s end-to-end Creative Commerce agency, has promoted Harry Bailey to CEO of Hong Kong and Taiwan. Harry was most recently Managing Director of Geometry Taiwan. Tasked to realise Geometry’s vision of reimagining commerce, he will continue to report to Jesse Lin, Geometry’s APAC CEO.
Having spent the past decade across different markets in APAC, such as Singapore, Hong Kong, Australia and Taiwan, Harry has focused on driving growth through digital transformation. And by further developing on Geometry’s promise to deliver creative commerce ideas which leverage deep consumer, retailers and media data to help clients, he has presented the potential to further grow both client and the agency. While as the Managing Director of Geometry Taiwan, he has been demonstrating how a “people-first” approach to creating brand experiences allows you to be far-more effective in driving conversion.
Commenting on the promotion, Harry said “I feel very fortunate to have already enjoyed such an exciting journey with the company, and it just keeps evolving and growing. The role itself allows us to combine our amazing talent & capabilities that both our Hong Kong & Taiwan markets possess. We are ready to unlock transformative solutions to drive seamless conversion everywhere commerce touches our lives. And I believe this type of agency dynamic will provide us with greater agility to become an even stronger partner for our clients.”
Jesse Lin, CEO of Geometry APAC, added, “This is a well-deserved promotion for Harry, who has such a track record of managing teams and brands through various stages of transformation as well as demonstrating strong performance and good knowledge of the markets. As we are strengthening our offering to meet the needs of our clients who are focused on driving growth at speed, Harry is the type of transformation agent for leading this challenge with clients and for Geometry. I am confident that he will lead both markets to drive close integration with other markets in the region. We at Geometry will continue recognizing and rewarding our own talents like Harry.”