PHILIPPINES, SEPTEMBER 1, 2010 – Bates 141 General Manager Angel Antonio has been promoted to Chief Executive Officer, effective immediately. She takes the reins from Peter Sandor, who left for his homeland Australia after serving almost two and a half years at the agency.
“Peter has done an outstanding job in getting some of the industry’s best talent into our operations including Angel Antonio and Joey Ong, Bates 141’s Executive Creative Director,” said Jeffrey Yu, Chairman, Bates 141 Asia Pacific.
“Angel is definitely ACTION personified; a powerhouse who’s great in motivating and inspiring her team, and winning over clients,” added Jeffrey.
Angel has been in the communications business for more than 18 years. As General Manager, she was instrumental in growing the agency with new client accounts including Japan Tobacco Intl, PruLife UK, Sykes and interestingly, quite a number of local companies who are looking into marketing for the very first time. Angel not only hails from a strong background in activation, but has a wide and deep experience in mainstream advertising. Prior to Bates 141, Angel worked at Ogilvy Action and JWT. At JWT, Angel was the South East Asia Regional Management Director for the Unilever Knorr account.
Said Angel, “It is a privilege and, more excitingly, a challenge to lead such a young, energetic and talented team. Tapping into our strong local insights, we will continue to help our clients develop strategic, creative and innovative solutions to any business problem they may have.”
