New Business
As the creative industry continues to evolve, so does the news on advertising agencies – expanding with new clients, products, and business developments. Every day, industry trailblazers face new challenges and opportunities that have the potential to transform the future of creativity. Stay updated when you subscribe to adobo Magazine and receive the most relevant advertising news in the creative industry today.
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L’Oreal Thailand places McCann Worldgroup Thailand in charge of marketing and social media management
BANGKOK, THAILAND — Personal care brand L’Oreal Thailand has officially appointed McCann Worldgroup Thailand as its digital full-service agency, fully…
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Molasses wins Marnong Estate account to redefine and reposition the wine brand
SYDNEY, AUSTRALIA — Marnong Estate has appointed FMCG brand and design agency Molasses to reposition and redesign its wine offering…
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Sven tops charts as Spotify Philippines’ new social agency
MANILA, PHILIPPINES — SVEN – The Digital 1st Agency is on a mission to make digital refreshing for the good…
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Dentsu India and Ripplr form strategic alliance to enhance client growth
MUMBAI, INDIA — Creative agency Dentsu India has entered a strategic partnership with Ripplr, a digital-first distribution and logistics company,…
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Ocean Outdoor becomes Official Supplier to London Fashion Week
LONDON, UK — Ocean Outdoor has been appointed Official Out of Home Supplier to London Fashion Week (LFW) in a three-year…
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Experience Commerce secures digital mandate for Savsol, Asia’s premier engine oil brand
MUMBAI, INDIA — Experience Commerce (EC), a leading digital agency within the Cheil Network, has won the digital mandate for…
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Carat India bags integrated media mandate for Meesho
Anita Kotwani, CEO Media, South Asia, dentsu MUMBAI, INDIA — Carat India has bagged the integrated media mandate for Meesho, India’s only true e-commerce marketplace. The account was won…
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Bloomingdale Public Relations wins PR mandate for Crunchyroll in select Asia markets
SINGAPORE — Bloomingdale Public Relations has been appointed the PR agency in select Asia markets for anime platform Crunchyroll. Based…
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Havas Red Philippines launches influencer marketing arm Sway, underlines a focus on subcultures
MANILA, PHILIPPINES — In today’s digital landscape where understanding cultural contexts reigns supreme, one agency is redefining the concept of…
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Foundit joins forces with BWF to amplify brand visibility and connect with diverse audiences
MANILA, PHILIPPINES — APAC and MENA talent platform foundit has announced its partnership with the Badminton World Federation (BWF). This strategic…
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Canva acquires design platform Affinity to bring professional design tools to every organization
SIDNEY, AUSTRALIA — Canva, the world’s only all-in-one visual communication platform, has officially acquired Affinity, the award-winning creative software suite…
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Former JWT Executive Creative Directors Priya Pardiwalla and Steve Mathias launch new agency: Steve Priya
MUMBAI, INDIA — Priya Pardiwalla and Steve Mathias, former Executive Creative Directors at Wunderman Thompson, have started their own creative…
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Iksula acquires Ambab.com to further its ecommerce push as a new business unit
MUMBAI, INDIA — Iksula, a globally recognized leader in e-commerce solutions, today announced its acquisition of Ambab.com, a prominent e-commerce…
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