New Business
As the creative industry continues to evolve, so does the news on advertising agencies – expanding with new clients, products, and business developments. Every day, industry trailblazers face new challenges and opportunities that have the potential to transform the future of creativity. Stay updated when you subscribe to adobo Magazine and receive the most relevant advertising news in the creative industry today.
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The Yellow Shutter celebrates four years with the launch of ShutterPop: A fast, high impact content studio for the digital age
MUMBAI/BENGALURU, INDIA – As it marks its fourth anniversary, independent creative agency The Yellow Shutter has unveiled its latest venture, ShutterPop: a dedicated content…
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Frylight names SAMY as first UK Social Agency of Record
LONDON, UNITED KINGDOM – Frylight, the United Kingdom’s leading spray oil brand¹, has appointed global social first agency SAMY as…
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DO. Agency named Creative Agency of Record for Primo Foods
AUSTRALIA – Independent creative network DO. Agency has secured a major win with its appointment as the creative agency of…
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In Marketing We Trust secures Grab and OCBC among seven major client wins, makes three senior hires to meet APAC demand
SYDNEY, AUSTRALIA – Leading independent digital marketing agency In Marketing We Trust has secured seven major client wins and a wave…
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Wicked Sister appoints Slingshot to drive growth and cultural relevance in Australia
SYDNEY, AUSTRALIA – Cult favourite dessert brand Wicked Sister has appointed independent media agency Slingshot to lead its media strategy, planning, and buying efforts…
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Tonic Worldwide secures digital mandate for Tilaknagar Industries’ Monarch Legacy Edition brandy
INDIA – Tilaknagar Industries, one of India’s most prominent names in the alcoholic beverage industry, has appointed Tonic Worldwide as…
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Emirates names Ruder Finn Era as Public Relations Agency of Record for Southeast Asia
SINGAPORE – Emirates has appointed Ruder Finn Era as its public relations agency of record for Southeast Asia, following a…
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SW Network secures Creative Mandate for Anytime Fitness India
NEW DELHI, INDIA – Independent integrated agency SW Network has been appointed the creative partner for Anytime Fitness India, marking a significant step…
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Rimowa appoints GUT as Global Creative Agency, marking a strategic foray into luxury
AMSTERDAM, THE NETHERLANDS – Luxury travel brand Rimowa has named independent creative network GUT as its new Global Agency of…
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Disaronno appoints 72andSunny Amsterdam to lead global brand building platform
AMSTERDAM, NETHERLANDS – Disaronno has named 72andSunny Amsterdam as its global creative partner. The announcement follows a highly competitive pitch…
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Mutant appointed as PR agency for Legoland Malaysia Resort
KUALA LUMPUR, MALAYSIA – Legoland Malaysia Resort has appointed Mutant Communications as its public relations agency of record for both…
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SLIK appointed as creative agency for Indigenous Marathon Foundation’s 2025 campaign
SYDNEY, AUSTRALIA – Creative and innovation powerhouse SLIK has been appointed by the Indigenous Marathon Foundation (IMF) to spearhead a…
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Woolworths Group’s Healthylife appoints Bread Agency as social media partner
SYDNEY, AUSTRALIA – Healthylife, Woolworths Group’s digital health platform, has appointed Bread Agency as its new social media agency of record.…
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