Philippine News

Agatep named IMMAP president for 2015

MANILA – Havas Worldwide managing director and chief creative officer Norman Agatep has been named president of the Internet and Mobile Marketing Association of the Philippines (IMMAP).

Agatep will be working alongside Inquirer Interactive VP for mobile Javier Vicente Rufino, who is the new vice president, and Blue Blade and e-Learning Edge president Hans Roxas-Chua, who sits as corporate secretary.

A-Solutions head of corporate sales Menchie Viduya-Dizon will serve as treasurer.


The board of directors include:

  • Smart Communications first vice-president Leah Besa-Jimenez
  • Bank of the Philippine Islands head of digital market development Virginia Gloria Brocka
  • Yahoo Philippines country sales director Mike Constantino
  • MEC head of interactive Cynthia Dayco
  • Manila Bulletin social media head Jayvee Fernandez
  • OgilvyOne managing director Isa Garcia-Sicam
  • Unilever digital manager Kichi Madlansacay
  • Digit managing director and partner Carlo Ople
  • ABS-CBN Interactive head of business development Paolo Pineda
  • Xurpas chief marketing officer Cholo Tagaysay
  • Aspac Creative Communications/ Republika business director Ria Tangco

While the new board has yet to formally meet, Agatep told adobo: “We intend to strengthen IMMAP programs/activities that we have initiated in the past–IMMAP Summit, Boomerang Awards, Digital Measurement Board, for instance, to make these even more relevant as we experience a growing demand for digital in this industry.”

“Special efforts ought to be seen as well in the areas of self regulation and ethics, and in education,” he shared.

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