Philippine NewsPress Release

Brand & Business: Swiping Right During 11.11 – How Klook Philippines Used Singles Day to Boost Travel and Connect Travelers with Their Perfect Match

MANILA, PHILIPPINES – Singles Day was marked with thousands of customers watching out for the best deals and discounts for their online shopping needs. During this major shopping occasion, Klook, a world-leading travel activities booking platform, gave Filipino travelers a chance to find their perfect match — with the help of Tinder.

Klook Philippines and Tinder collaborated during Singles Day to match users with their dream activities and experiences for their vacation plans. Aside from connecting with fellow members on the platform, Filipinos also had the choice to select which popular tourist attraction would be the perfect match to include in their travels.

“We are always on the lookout to reach out to more Filipinos and give them a seamless travel booking experience,” shares Michelle Cruz, Marketing Lead of Klook Philippines. “Since November 11 is more popularly known as Singles Day, we wanted to put our own creative spin on this handle and decided to collaborate with Tinder to help more travelers and ‘singles’ find their dream activity match for their vacation. This was our way of driving awareness about our 11.11 deals in a unique and differentiating manner.”


Klook Philippines launched its biggest 24-hour flash sale last November 11 and gave Filipinos up to 50% off on their travel bookings and exclusive Hot Deals to popular tourist activities. The travel booking platform set a record-breaking performance and saw a 494% increase in the number of bookings versus daily average. There were nearly 100,000 Filipino travelers who booked their activities on Klook during November 11 alone, with the top destinations including Japan and Singapore.

“The result of our November 11 sale was overwhelmingly positive and we are extremely thankful for the support of our customers. This showed us that more FIlipinos are continuing to travel and we at Klook will continue to be committed in helping them with all their booking needs,” added Cruz.

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