THE PHILIPPINES, SEPTEMBER 14, 2011: The school year for the industry’s young creatives is just about to begin. Raw School 2011, with the theme “Survive Extinction”, is set to launch on Thursday, September 15, at Bowler Restaurant in Makati.
With new plans set for this year, DDB Philippines Executive Creative Director and 4A’s Young Creative Director Joey Ong aims to maintain the structure of Raw School. “We will still have Iron Creatives and the regular sessions. But this time, I want to add more meat behind the idea of inspiration. Talks will be centered on what inspires creatives to be creative,” he explained.
After the kick-off, Raw School will hold two to three classes each month, featuring speakers from the industry who will talk about their craft. Starting off the lecture series is Publicis Manila’s Marlon Rivera who will talk about inspiration and reinvention on September 22 (to be confirmed). DM9 JaymeSyfu’s Herbert Hernandez will also speak on how young creatives can rock their way to Cannes.
Raw School will also launch a monthly e-newsletter, In the Raw, on the talks and activities for the month and showcasing the Raw School Ad of the Month. And since school is where the training starts, Raw School is also bringing its vision to different universities.
This school year is also open to young and tenured account executives, strategic planners, production people, and everyone from the industry who wants learning, training, and exposure.
“I wish we had something like this during my time as a young creative. Sucks to admit it, but it’s actually us who are trying to catch up to the young creatives of the industry. I’d like to remind the young creatives or everyone to never forget the fun in what we do,” concludes Ong.
For inquiries, contact Vanne Tomada of 4As at (02)893-1205 or (02) 813-4397.
September 22, 2011
Marlon Rivera
Inspiration and Reinvention
September 29, 2011
Herbert Hernandez
Creative Director, DM9JaymeSyfu
How to Rock your way to Cannes
October 13, 2011
Dave Ferrer
ECD, JWT Manila
Time is the New Currency
Rating yourself from 1 to 10
October 27, 2011
Dino Ocampo
ECD, Netbooster
Dive into Digital
November 8, 2011
Tin Sanchez
ECD, BBDO Guerrero and Proximity Philippines
Writing to Win Gold and Talk on Lola Techie
January 12, 1012
Merlee Jayme
CCO, DM9 JaymeSyfu
Social Creativity
January 27, 2012
James Bernardo
ECD, Bates 141
Activate yourself and your consumers
February 9, 2012
Joel Limchoc
Director, Rovelver
How to get yourself on the list and crossing over.
February 23, 2012
Don Sevilla
ECD, Publicis JimenezBasic
Art and Advertising
March 8, 2012
Raul Castro
President & CCO, McCann Worldgroup
Sell yourself and your work
March 22, 2012
Andrew Petch
ECD, Ace Saatchi & Saatchi
Waking up a sleeping giant
April 5, 2012
Graduation Day
