ASIA-PACIFIC – SINGAPORE, AUGUST 6, 2012: JWT Singapore has hired Rachel Koh, a senior advertising executive with a strong background in managing integrated campaigns, for the role of project director.
Koh has a wide range of experience across the industry, from traditional creative to senior digital management roles. She started her advertising career as an art director, first at Batey then at Standard-CDM Singapore, before moving into traffic management at McCann Erickson.
In 2002 Rachel joined OgilvyOne, and after seven years was promoted to Head of Interactive at Ogilvy subsidiary Redworks. From a department of five, Koh managed its expansion to thirty staff of project managers, engineers and web designers.
Koh’s expertise includes the management and production of websites, microsites, multimedia CD-rom, banners, email marketing, Facebook apps, social media content and the application of search tools and techniques.
“JWT is making strategic investments in highly skilled people to broaden our talent pool, especially in the digital sphere. Rachel brings a wealth of experience to the agency, and we’re excited to have her on board,” said Angus Fraser, managing director of JWT Singapore.
