Press Release

Brand & Business: Emirates launches full Premium Economy experience

Sponsor Digicon

DUBAI, UAE — Flyers can look forward to another distinctive Emirates travel experience as the airline unveils its full Premium Economy offering onboard and on ground, and announces it will open this highly sought-after cabin for sale from June 1, 2022.

The new cabin class, which offers luxurious seats, more legroom, and a service to rival many airlines’ business offering, will be available to Emirates customers travelling on popular A380 routes to London, Paris, Sydney from August 1, and Christchurch from December.

Emirates is the only airline in the region to offer a Premium Economy cabin.

Sponsor

“As with everything we do, Emirates Premium Economy will be exceptional in its class, with minute attention given to every aspect of the customer experience. Customers trading up from Economy will be getting excellent value,” said Sir Tim Clark, President Emirates Airline.

“Since we first introduced our Premium Economy seats in January 2021, the positive response and demand has been tremendous. We currently have six A380s equipped with this cabin class, which limits our initial deployment, but our intention is to offer this experience to many more markets across our network. This November, we will begin our retrofit program to install Premium Economy on 67 A380s and 53 Boeing 777s. At the end of the program, Emirates will have 126 aircraft fitted out with Premium Economy cabins, as well as our latest interiors across other cabins. It is a major investment to ensure our customers continue to have the best experience in the sky.”

Emirates Premium Economy is in a class of its own, offering a signature experience unmatched in the industry.

Dedicated airport experience: Customers can look forward to a dedicated check-in area for Premium Economy at Dubai International airport, or utilize one of the many convenient self-service check in kiosks in the hall to avoid queues.

Luxurious seats: Once onboard, customers will immediately notice the quiet luxury in Emirates’ Premium Economy cabin. A wood panel finishing similar to Business Class sets the cabin’s mood, and each seat is designed to provide optimal comfort and support with 6-way adjustable headrests.

The cream-colored leather seats have a generous pitch of up to 40 inches, is 19.5 inches wide, and reclines 8 inches into a comfortable cradle position with ample room to stretch out. It also offers calf rests and footrests for additional comfort, in addition to many other thoughtful touches such as easily accessible in-seat charging points and a side cocktail table.

Comfort: Customers can get comfortable under soft, sustainable blankets made from recycled plastic bottles, and snuggle into the generously sized pillow, both designed uniquely for Premium Economy. They can also refresh themselves with the complimentary amenity kits which come in reusable, sustainable bags, and contain items which are all made with some element of recycled or sustainable materials.

Dining experience: Incorporating elements inspired by Business Class, customers will be welcomed onboard with a welcome drink in fine glassware. During meal service, a selection of generous meals made with seasonal ingredients and regional influences will be served on chinaware, accompanied by stainless steel cutlery wrapped in linen napkin. The drinks menu will include a selection of beverages including premium wines and a sparkling Chandon wine. There are also liqueurs available after meals, with chocolates.

Unmatched entertainment at 40,000 feet: Each seat has a 13.3″ screen, one of the largest in its class, to enjoy the unmatched array of up to 5,000 channels of music, movies, TV, news and other content on Emirates’ award-winning ice.

On a four-class Emirates A380, the Premium Economy cabin is located at the front of the main deck with 56 seats laid out in 2-4-2 configuration. On the Emirates Boeing 777, up to 24 Premium Economy seats will be installed in a dedicated cabin section between Business and Economy.

For more information on Emirates Premium Economy, visit: https://www.emirates.com/ae/english/experience/cabin-features/premium-economy-class/.

Partner with adobo Magazine

Related Articles

Leave a Reply

Back to top button