Press Release

Brand & Business: Tic Tac teams up with Mobile Legends in a new, refreshing campaign for Filipino gamers

MANILA, PHILIPPINES — For more than 50 years, Tic Tac has provided ‘gentle’ freshness to many generations, allowing for pockets of ‘little escapes’ throughout busy days. During the trying times of the past year, people are always on the lookout for those mini escapes and fun connections that can make endless days of staying at home worthwhile.

To address this need while catering to Filipinos’ evolving lifestyles, Tic Tac has collaborated with one of the top mobile games in the Philippines, Mobile Legends. Tic Tac’s ‘Refresh your Game’ campaign seeks to inspire gamers to refresh and celebrate ‘little wins’ in the game, thus escaping online negativity and reconnecting with their gentle side.

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As part of this campaign, Tic Tac hosted a virtual ‘Game Night’ on October 8, 2021, to delight Filipinos and kick off the weekend on the right note.

(Left to right: Sarah Carlos, Yskaela Fujimoto, John Vic de Guzman, Kristoffer Martin)

It was a fun-filled event hosted by fellow ML gamer Sarah Carlos. The guests, TV personality John Vic de Guzman, gaming influencer Yskaela Fujimoto, and celebrity Kristoffer Martin, shared some tips about how they approach the game. One of the questions was about their strategy on killing more jungle monsters than turrets. John Vic said that killing jungle monsters is one of the best ways to earn more gold early in the game. Meanwhile, Kristoffer said that killing more jungle monsters or turrets depends on the player’s role. For example, for core players like him, killing jungle monsters is a priority. “May mga specific roles na appropriate for monsters or turrets,” he said.

They also battled it out LIVE with three lucky audience members selected through an online contest before the event. Audience members Ken, Alyssa, and Ruby, won the battle.

Throughout the friendly banter, everyone’s love for ML was evident, and teamwork was mentioned as an essential factor. For Kristoffer, who reached Mythic Glory last season, having a squad helped. “Mahirap mag-solo. Kailangan ng five-man squad. Madali kasi pag alam niyo na strengths ng isa’t isa,” he said.

#TicTacFresh Game Night

Although it’s important to bank on one’s strengths and master a role, the guests quickly pointed out that it’s equally important to familiarize oneself with the other characters—a helpful strategy when playing solo.

The players also shared how much they appreciated having an outlet like ML in light of the pandemic. “I love it when I get to interact with other people. Nakakausap mo sila through the game,” Yskaela said.

Kristoffer agreed and jokingly said, “Nakakatulong siya para makalimot sa mga problema. But kidding aside, nakaka-libang yung game. Nae-exercise din yung brain mo.”

For John Vic, ML is a great outlet especially for students who attend online classes and are cooped up at home all day. “Dahil sa ML, yung mga students nae-experience yung normal na buhay estudyante. Nakakapaglaro pa rin sila with their friends,” he said.

How to Join the ‘Refresh Your Game’ with Tic Tac promo

If you’re a Mobile Legends gamer, you can also join in the fun and Refresh your game with Tic Tac! Up to 3,500 participants can win 50 ML Diamonds every week. The rewards will be sent as redeemable codes via email, and one ML account can win up to five codes each day.

To join:

  • Purchase Tic Tac in your preferred flavor, and make sure to keep the official receipt.
  • Visit the website www.TicTacWin.com to upload a scan of your receipt, which is your proof of purchase.
  • Don’t forget to provide the requested details on the website. After you’ve submitted your information, you will receive a link to verify your email.

As a Bonus, Tic Tac will also be giving away 50 grand prizes every week – Limited Edition and Special Skins, Heroes, and 1,000 Diamonds (prizes worth up to 1,500 PHP each)! To qualify for this Bonus giveaway, use hashtag #TicTacFresh and share why you love Tic Tac on your Facebook profile with a Public post. After you follow the steps ‘To join’ mentioned above, just add a screenshot of your Facebook post and you will be part of the weekly Bonus contest! Bonus prize winners will be announced every Wednesday.

This promo is valid from October 4 to November 28, 2021, and is only available for players based in the Philippines. Don’t miss this refreshing chance to acquire bonus diamonds and hero skins in Mobile Legends.

For more information about the campaign, visit

• Tic Tac Philippines campaign website: www.tictacwin.com
• Tic Tac Philippines Facebook page: www.facebook.com/tictacpilipinas 

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