HONG KONG – Creativity reigns supreme at Cheil Hong Kong as the agency is once again crowned the No. 1 Most Awarded Creative Agency in Hong Kong in the 2024 Campaign Brief Asia Creative Rankings. Not just dominating the local scene, Cheil Hong Kong is also the only Hong Kong agency to break into the prestigious Asia’s Top 10 Most Awarded Agencies, securing the No. 9 spot.
Since first clinching the title of Hong Kong’s No. 1 Most Awarded Creative Agency in 2018, Cheil has held its ground as a creative powerhouse, maintaining its position at the top while consistently ranking among Asia’s Top 10 Agencies for an impressive seven consecutive years.
Over the past two years, Cheil Hong Kong has continued to push boundaries, bagging over 50 major international awards including multiple Grands Prix and Gold awards in some of the world’s most prestigious award shows such as Cannes Lions, D&AD, The One Show, Clio, and the London International Awards.
Key campaigns that contributed to the ranking include:
- ‘Quest for Dyslexia’ for Samsung – a ground-breaking campaign that hacked the biggest game of the year to detect signs of dyslexia in children.
- ‘The Sound of Violence’ for Save the Children – a powerful initiative that recreated the Dolby Atmos Surround Sound demo in cinemas to raise awareness of domestic violence against children.
- ‘The Touch Annual Report’ for Orbis – a poignant reminder that millions of visually impaired people experience the world through touch.
- ‘Ghost Skins’ for Samsung – a clever initiative that turned virtual gaming skins into real clothes for children in need.
Paul Chan, Chief Creative Officer of Cheil Hong Kong, has also maintained his reign as Hong Kong’s No. 1 Most Awarded Creative for an unprecedented eighth consecutive year since 2017. Chan has won accolades at every global and regional award show counted in the rankings.
“It’s a proud moment for us as we continue to push creative boundaries and produce impactful work,” said Chan. “Maintaining the No. 1 position for so long is a testament to our team’s dedication and relentless creativity.”
Cheil Hong Kong offers a comprehensive range of capabilities including creative, digital & social, brand experience, commerce marketing, CRM, media and platform operation. The agency is currently working for clients such as Samsung, Swire Properties, MTR, Friso, Hang Seng Bank, and Angel Face.
