Press Release

Experience the best of everything with the new SAMSUNG Galaxy A8 and A8+

MANILA – Kicking off yet another year that’s one for the books, Samsung Electronics Philippines Corporation launched its first smartphone offering in 2018, the Samsung Galaxy A8 and A8+. Packed with features that lead Samsung’s line of user favorites, this state-of-the-art phone sports a dual front camera, large infinity display, IP68 water and dust resistance, and a stunning ergonomic design that draws on Samsung’s flagship design heritage and experience.

In a recent exclusive media event held at The Penthouse 8747 in Makati City, guests were given a sneak peek on what the Galaxy A8 and A8+ has to offer, as well as introduced Samsung Galaxy A8’s newest face and ambassador: actress, model, and TV personality, Yassi Pressman.

The perfect partner of the storyteller who wants to go the extra mile, the Galaxy A8 and A8+ highlights practicality, convenience, and style, with its top of the line features led by Samsung’s very first Dual Front Camera with Live Focus. Allowing users to be creative with their photos, this 16MP+8MP F1.9 camera sports two separate lenses that can accommodate your personality and varying photo needs, be it close-ups or portrait shots, in superb quality. It also paves way for Instagram-worthy images with its easily adjustable bokeh effect made possible by the advanced Live Focus feature with Adjustable Blur.


Its 16 MP F1.7 rear camera, on the other hand, lets you shoot stunning landscapes and wide shots, detailed close-ups, and cinematic videos right in the palm of your hands. Even in low-light conditions, you  can easily capture sharp and detailed photos – whether you’re partying in a nightclub or enjoying an evening out with friends – thanks to the Galaxy A8 and A8+’s advanced camera that adjusts to various lighting and environments. And as you review your shots, the Galaxy A8 and A8+ gives you the full experience with its Infinity Display equipped with an immersive 18:5:9 display ratio – a first for the A-series – to ensure an awesome and cinematic viewing experience.

Convenience-wise, the Galaxy A8 and A8+ does not disappoint with its large capacity that has enough room for your high-quality photos and videos expandable up to 256GB, as well as its Face Recognition feature gives you access to your phone in a jiffy. But another feature that users will surely love is the Galaxy A8 and A8+’s Bixby Interface that helps you complete tasks, learn various routines, and remember stuff in your to-do list. With its intuitive and comprehensive contextual awareness aimed at providing a personalized experience, Bixby is the perfect companion to get through your day without a hitch.

To top it all off, the Galaxy A8 and A8+ gives you an adventure without limits with its IP68 water and dust resistance feature that can withstand the elements, – including sweat, rain, sand and dust. With this phone’s capacity to be submersed in up to 1.5 meters of fresh water for up to 30 minutes, you and your camera can now stand unstoppable and ready for a new and elevated experience ahead.

“The new Samsung Galaxy A8 and A8+ is built for those who look for the best ways to live and capture moments, with its innovative features that combine convenience and style to suit the dynamic lifestyle of its users. With our aim to upgrade each of our users’ experiences – be it in travel, food escapades, music discoveries – in the form of our camera smartphones that allow them to capture more quality photos, we are excited to launch the Galaxy A8 and A8+ to the Philippine market,” shared Nico Gonzales, Marketing Manager for Core Smartphones, Samsung Electronics Philippines Corp.

As Samsung introduced their newest face for the Galaxy A8 and A8+ Yassi Pressman, the actress also shared how her love for creative and quality photographs accords with the phone’s specifications. Being the carefree, experience-hungry character that she is, the Galaxy A8 and A8+ allows Yassi to go beyond the usual photo-taking experience that doesn’t limit her vision and eye for photography. And given the phone’s easy to use interface and accessible camera features, Yassi is able to take her Galaxy A8 and A8+ with her everywhere she goes despite her jam-packed schedule.

“We are also very excited to work with Yassi because her personality fits so well with the kind of lifestyle and upgraded experience that the Galaxy A8 and A8+ wants to capture. We’re very lucky to have her on board with us on this,” Gonzales added.

Whether you’re in an out of town trip to the beach, a music festival listening and dancing to your favorite bands, trying a new gastronomic experience, or even just watching the sunset with your special someone, the Samsung Galaxy A8 and A8+ is the best companion for these experiences.

The Galaxy A8 (2018) and A8+ (2018), which comes in Gold and Black and has a suggested retail price of PHP 26,990.00 and PHP 32,990.00, respectively, will be available on January 27, 2018. For more details and where to buy the new Galaxy A8 and A8+, visit  or log on to .

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