THE PHILIPPINES, OCTOBER 10, 2011: Carat Philippines has launched its search-marketing focused digital marketing arm, iProspect. Its team of digital experts connects relevant consumers to brands.
Guests at the launch event at Robot Bar were treated to air scan technology and a brief 3D projection mapping presentation showing how branding could be taken to another level.
Digital strategist Jason Tengco enumerated iProspect’s services, including paid search, social media strategy, search engine optimization, conversion optimization, local search, mobile marketing, and research.
“As iProspect, our team customizes your plans and channel mix based on your unique customers, organization and performance goals. Our aim is to act as your business consultants; leveraging on strategy, creativity and technology to not only grow your presence online but translate that growth into sales and revenue,” said Tengco in his speech.
Giving an in-depth perspective on the importance of Search Marketing and the integral role of iProspect, managing director Mike Ochosa spoke about the firm’s positioning as a consultative and strategic leader helping brands grow their businesses in leaps and bounds via the digital arena.
“Our mission is to be the most sought after global digital performance agency, implementing fully integrated marketing programs that drive industry-leading results for our valued partners. With search marketing at the core, we envision iProspect to be synonymous with innovation, unparalleled customer service and home to the world’s leaders in digital marketing,” said Ochosa.
Seen at the event to give their support were VIP clients, among them Nokia Philippines’ Head of Marketing, Aveline Siy; Philips Philippines’ Commercial Leader, Angelia Oh; and Asia Brewery’s AVP for Marketing, Media & Budget, Mike Ngo.
Carat and iProspect fall under the umbrella of Aegis Media, the world’s leading independent media communications network. For more information on iProspect services, please contact Jason Tengco at jason.tengco@carat.com or +632 750-0989.
In photo: Carat & iProspect MD Mike Ochosa with iProspect team, digital strategists Jason Tengco and Loren Yasay, and search specialist Manly Regacho at the iProspect launch
