Press Release
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Effie Worldwide announces global grand contenders for its 2024 Global Best of the Best Awards
NEW YORK, USA – Effie Worldwide, the global authority on marketing effectiveness, is proud to unveil the 58 Global Grand Contenders in the 2024 Global Best of the Best Effie Awards competition. The Global Best of the Best Effie Awards provide a unique opportunity to assess effectiveness across a…
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KIPRUN selects LAFOURMI to accelerate its global ambition
PARIS, FRANCE – Following an agency competition, KIPRUN, the running brand of sporting goods group DECATHLON, has chosen LAFOURMI to support its international expansion.…
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VerSe Innovation partners with Wondrlab to launch ‘The Right Sign’ campaign
MUMBAI, INDIA – VerSe Innovation, India’s biggest local language technology platform, Signing Hands Foundation, India’s largest News & Entertainment channel for the Deaf, Wondrlab and Lucifer…
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Dentsu and Flipkart Commerce Cloud ink collaboration to revolutionise retail commerce in Southeast Asia and Hong Kong
SOUTHEAST ASIA – Dentsu and Flipkart Commerce Cloud (FCC), the technology solutions arm of Flipkart, India’s homegrown e-commerce marketplace, are…
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The Walls of Change turns protest art into state reform, policy in post-uprising Bangladesh
DHAKA, BANGLADESH – In August 2024, Bangladesh was rocked by an uprising that saw the fall of its government. As…
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Harbin redefines shelf space with smarter design and colder beer with the ‘Back Rack Hack’
SHANGHAI, CHINA – Harbin Beer, one of China’s most well-known beer brands, generates 62.2% of its sales from mom-and-pop shops…
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Mayonnaisism: Hellmann’s sparks a creative food movement in Brazil with art exhibit of homecooked meals
SÃO PAULO, BRAZIL – Taking pictures of restaurant dishes is a common occurrence across the world, with social feeds filled…
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Empowering ASEAN Micro, Small and Medium Enterprises on TikTok Shop
MANILA, PHILIPPINES – TikTok Shop reaffirms its commitment to supporting Micro, Small, and Medium Enterprises (MSMEs) with a new collaboration…
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Greater Bank partners with independent agency It’s Friday to create new brand platform and vision
SYDNEY, AUSTRALIA – Greater Bank is partnering with independent creative agency It’s Friday to create a new brand platform and…
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A Sponsorship to Keep an Olympic Dream Alive, Decathlon joins ‘Beyond the Rings’ from SporTV
SAO PAULO, BRAZIL – In 2024, SporTV led one of the most heartfelt campaigns in the sports scene, reawakening the true…
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Smarties Philippines 2025 now accepting entries for marketing innovation and excellence
MANILA, PHILIPPINES – MMA Global APAC officially launches SMARTIES Philippines 2025, the nation’s leading marketing awards program dedicated to recognizing…
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Electriclime sign director Joe Connor to roster on exclusive basis through MENA and APAC
SINGAPORE – Electriclime° have signed director Joe Connor to their roster on an exclusive basis through the MENA and APAC…
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Cats go to extreme lengths to secure DREAMIES™ treats in global campaign
LONDON, UK – DREAMIES™, part of the Mars, Incorporated family of brands, is launching a new global campaign ‘Cats Will Do…
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