advertising
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Global News
Brand & Business: Verizon Media rolls out Next-Gen Solutions for the future of ID-less advertising in Southeast Asia
SINGAPORE – Verizon Media today announced the roll-out of its Next-Gen Audiences and Next–Gen Buying in Southeast Asia, the first two tools from its newly introduced Next–Gen Solutions suite. This…
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Insight & Intelligence
Insights: Magna Global Advertising Forecast for APAC – Global economic recovery brings record ad market growth
NEW YORK, USA – MAGNA releases its ‘Magna Global Advertising Forecast 2021’. Citing the global advertising spending will grow by $78bn…
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Philippine News
Brand & Business: Hit Productions’ Vic Icasas sees potential in Filipino-led audio production going global
MANILA, PHILIPPINES — When the COVID-19 pandemic broke out worldwide, millions of people, organizations, and governments had no choice but…
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Campaign Spotlight
Campaign Spotlight: “World’s First Carbon Neutral Ad Breaks”, Mediaplus promotes climate-neutral advertising on World Environment Day
MUNICH, GERMANY – It’s an issue that concerns us all. The production and distribution of advertising creates CO2. Through the…
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Philippine News
Brand & Business: Ad Standards Council Induction 2021 – Partnerships, new technologies and the consumer: Moving forward from the pandemic
MANILA, PHILIPPINES – It’s a yearly event that introduced its Board of Directors every year witnessed by its counterparts from…
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Digital News
Brand & Business: Admix powering augmented reality in-play ads in Reality Clash game
LONDON, UK – Reality Gaming Group, the publisher of mobile games and digital collectibles, has teamed up with Admix, the pioneering…
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Awards News
Awards: Stage two of D&AD Awards judging – 890 entries shortlisted following robust submission figures
LONDON, UK – D&AD today announced the shortlisted entries across the Advertising, Culture, Design, Impact and Next categories, following the second…
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Digital News
Insight: How AdColony is levelling up the gaming experience through advertising
MANILA, PHILIPPINES — Gaming has been an oasis of creativity and limitless adventure; birthing a community that has grown exponentially…
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People
People: Melinda Po Returns to Ogilvy China as President of Advertising
SHANGHAI, CHINA — Ogilvy China announced today that Melinda Po has been appointed President of Ogilvy China’s Advertising business. Melinda…
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adobo Talks POV
adobo Talks: Advertising goes over-the-top: evolving creativity for an OTT age
MANILA, PHILIPPINES —On April 14, adobo Magazine, in association with The Trade Desk, presented Into the Stream Part 2, an…
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Awards News
Awards: New York Festivals Advertising Awards announces 2021 Financial Executive Jury
NEW YORK, USA – The New York Festivals® Advertising Awards has announced the 11-member Financial Executive Jury. New York Festivals…
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People
People: The South China Morning Post appoints Darryl Choo as Regional Sales Director, APAC
HONG KONG – The South China Morning Post announced today the appointment of Darryl Choo as Regional Sales Director, APAC.…
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People
People: Andrew Lee re-elected for third consecutive term as President at 4As 15th Biennial General Meeting
PETALING JAYA, MALAYSIA — The Association of Accredited Advertising Agents Malaysia (4As) recently held its 15th Biennial General Meeting, with…
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