AI
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Campaign Spotlight

Young, philosophical and attractive: Jung von Matt brings back Immanuel Kant as a 23-year old influencer via AI
HAMBURG, GERMANY — April 22 is the 300th anniversary of the German great philosopher Immanuel Kant’s birthday. His ideas remain relevant,…
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New Business

McCann forges partnership with [Ai]magination to expand AI asset creation powers for its top clients
NEW YORK , USA — Global creative network McCann Worldgroup, part of Interpublic Group, and [Ai]magination, the creative Artificial Intelligence (AI)…
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Campaign Spotlight

Grey Bangladesh and Tasty Treat address Bangladeshis’ unawareness of their birth dates
DHAKA, BANGLADESH — It is estimated that over 20 million Bangladeshis are unaware of their actual birth date, living with the…
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Digital News

Yahoo acquires Artifact, AI-driven news platform by Instagram Co-founders
SINGAPORE — Yahoo has acquired Artifact, the AI-driven news aggregation and discovery platform created by Instagram Co-founders Kevin Systrom and…
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Digital News

Adobe unveils game-changing innovations for enterprise personalization at Adobe Summit
SINGAPORE — Last March 27 at the Adobe Summit, the world’s largest Digital Experience Conference, Adobe unveiled a suite of innovations for the enterprise that will empower…
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Campaign Spotlight

Lay’s and AlmapBBDO use AI in social experiment against sexism in football
SAO PAULO, BRAZIL — We know how latent Brazil’s “women in soccer” issue is today. Just like other topics that…
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Brand & Business

Interpublic Group launches Adobe-powered marketing platform to boost ideation, creation and productive with generative AI
SINGAPORE — Interpublic Group (IPG) announced a global partnership with Adobe to power content creation and activation across the company’s…
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Technology

Medallia bolsters offerings in customer and employee experience with 4 breakthrough AI innovations
SINGAPORE — Medallia, Inc., the global leader in customer and employee experience, announced at its Experience ‘24 conference four ground-breaking artificial intelligence…
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Campaign Spotlight

Skyn’s Valentine’s Day spot by UltraSuperNew explores the question, ‘What happens when AIs go on a date?’
TOKYO, JAPAN — Leading condom brand SKYN has launched its annual Valentine’s Day campaign for the Japanese market, showcasing the…
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Campaign Spotlight

The Misfits Camp prove that a different type of AI can do wonders for the creative industry
MANILA, PHILIPPINES — While the emergence of artificial intelligence has threatened most jobs in the past year, it must embraced…
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Insight

Annual Zendesk CX Trends Report signals era of intelligent customer experiences
SINGAPORE — Zendesk has released its annual Customer Experience (CX) Trends Report, the findings of which signal a rapid transition…
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Insight

Four global adtech executives weigh in on how AI will transform the digital marketing landscape in 2024
MANILA, PHILIPPINES — With Artificial Intelligence’s explosive growth in 2023, creative industries are racing to discover the best ways to…
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