SHANGHAI – January 21, 2014 — Wunderman Asia Pacific (APAC) has announced the promotion of Bryce Whitwam to managing director of Wunderman Shanghai network, which includes Wunderman, AGENDA, AdPeople, KBMG and all Wunderman subsidiaries.
Under his leadership, Wunderman Shanghai operation has seen robust development of data, analytics and digital offering, the agency said in a press release. Whitwam has led tremendous growth on key clients such as Ford and Land Rover, as well as through many new business wins.
On the promotion, Martin Conneen, president, Wunderman APAC, adds, “It is a pleasure to recognize talent in the network that are exceeding expectations while staying loyal to Wunderman; Bryce is one such individual. I wish him all the very best in his well-deserved, extended new role.”
Over two decades of marketing communications experience, particularly in Asia, and a fluent Mandarin speaker, Whitwam is one of Asia’s pioneers of non-traditional advertising, specializing in brand activation, direct marketing and promotions.
