China
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Press Release
New Business: Publicis Groupe wins PepsiCo’s China media business
SHANGHAI, CHINA — Publicis Groupe has been appointed as media agency for PepsiCo, one of the world’s leading food and…
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Campaign Spotlight
Campaign Spotlight: Superunion creates ‘Surreal Island’ digital experience for launch of China Duty Free International’s first flagship Macau store
HONG KONG — WPP creative company Superunion has partnered with China Duty Free International, the largest luxury goods operator in China,…
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Film
Brand & Business: Stink Studios opens office in Shenzhen
SHENZEN, CHINA — Following a period of strong growth, Stink Studios has opened its second office in China. Located in…
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Insight
Insight: News analysis on Ukraine-Russia conflict finds differences in US and Chinese media perceptions
SINGAPORE — CARMA Asia conducted an in-depth media analysis to better understand the perceptions of two leading powers – China and…
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Insight
Insight: Publicis Groupe’s Yangtze Reclassified: a fresh perspective on Chinese cities
BEIJING, CHINA — EDGE, the technology, data, and insight team of Publicis Groupe, launched the latest Yangtze 2.0* report on…
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Campaign Spotlight
Campaign Spotlight: Rejoice and Sweetshop launch emotionally charged campaign
SHANGHAI, CHINA — What does the world look like for those who cannot see? Rejoice Franchise and Sweetshop have launched…
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Events
Events: Pentawards launch new festival to help brands and designers in China unlock their design potential
LONDON, UK — This week, Pentawards will be hosting its first-ever online event tailored specifically for the Chinese market to…
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People
People: Publicis Groupe appoints Richard Frampton as Managing Director, Strategic Solutions for North Asia
SHANGHAI, CHINA – Publicis Groupe announced today the appointment of Richard Frampton as Managing Director, Strategic Solutions for North Asia.…
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Press Release
New Business: OMD China sprints off with Decathlon
SHANGHAI, CHINA — Decathlon has appointed OMD as its media agency in China following a multi-agency pitch. The appointment will…
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Insight
Insight: How do Chinese brands find hidden gems in advertising?
BANGKOK, THAILAND — Where will the Chinese brand invade next? The rise of Chinese brands in recent years has…
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Press Release
New Business: Golin is appointed by Harley-Davidson to manage China communications
SHANGHAI, CHINA — Interpublic Group (NYSE: IPG) agency Golin has been appointed by Harley-Davidson, Inc. (“Harley-Davidson”) (NYSE: HOG) to maintain…
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Campaign Spotlight
Campaign Spotlight: F5 Shanghai creates a film that targets advertisers in iQIYI
SHANGHAI, CHINA — F5 recently made a B2B ad for iQIYI, a Chinese online movie and video website, and one…
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Global News
Insight: New study from McCann Worldgroup reveals 89% of Gen Z in APAC believe they have the power to influence global brands’ actions and behaviors for the better
SINGAPORE — McCann Worldgroup Asia Pacific today released the regional findings from their global “Truth About Generation Z” study to…
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