Published in May-June 2013 issue
1. Nescafé
Reach 985m
Penetration 94.3%
Frequency of Purchase 54
Consumer Reach Point -7%
< src="/global//UserFiles/NCAF CLSC 2012 100g Mockup copy. " width="120" height="156" alt="" />
2. Lucky Me
Reach 957m
Penetration 98.1%
Frequency of Purchase 50
Consumer Reach Point -11%
< src="/global//UserFiles/60-000. " width="150" height="113" alt="" />
3. Surf
Reach 538m
Penetration 88.4%
Frequency of Purchase 31
Consumer Reach Point -4%
< src="/global//UserFiles/001434912_001154983553946fe7e39cf3aa7515e61d468e470c3480855. " width="150" height="150" alt="" />
4. Milo
Reach 497m
Penetration 86.2%
Frequency of Purchase 30
Consumer Reach Point 2%
< src="/global//UserFiles/nestle-milo-drink-p. " width="150" height="150" alt="" />
5. Ajinomoto
Reach 459m
Penetration 86.2%
Frequency of Purchase 27
Consumer Reach Point -2%
< src="/global//UserFiles/0071757010062-ajinamoto. " width="150" height="185" alt="" />
6. Bear Brand
Reach 449m
Penetration 87.9%
Frequency of Purchase 26
Consumer Reach Point 4%
< src="/global//UserFiles/bear-brand-full-cream-milk. " width="150" height="150" alt="" />
7. Palmolive
Reach 444m
Penetration 82.7%
Frequency of Purchase 28
Consumer Reach Point 7%
< src="/global//UserFiles/ _5651 (1). " width="150" height="150" alt="" />
8. Silver Swan
Reach 421m
Penetration 81%
Frequency of Purchase 27
Consumer Reach Point 6%
< src="/global//UserFiles/image(2). " width="74" height="200" alt="" />
9. Oishi
Reach 417m
Penetration 87%
Frequency of Purchase 25
Consumer Reach Point 6%
< src="/global//UserFiles/big_1365672251. " width="150" height="150" alt="" />
10. Safeguard
Reach 384m
Penetration 93.3%
Frequency of Purchase 21
Consumer Reach Point 2%
< src="/global//UserFiles/SAFEGUARD_SOAP_MENTHOL__36488_1313968275_1280_1280. " width="150" height="150" alt="" />
