OMD Sydney appoints Tourism Australia account lead

ASIA-PACIFIC – SYDNEY, AUSTRALIA, OCTOER 14, 2011: OMD Sydney announces the appointment of Aimee Buchanan as Global Business Director for the Tourism Australia account. 
 
Buchanan moves to the role from MPG where she held the position of Group Client Service Director for the last three years, leading two of the Agency’s key accounts, SingTel Optus and Virgin, across all channels including offline, online and SEM. 
 
With more than 11 years media experience in the Australian market, Aimee has predominantly worked on large scale telecommunications clients, managed complex accounts, focused on content creation and the leveraging of new channels. 
 
“We are very pleased to have Aimee on board; she has great experience leading large teams and businesses into areas beyond the traditional, this is exactly the sort of thinking we’re looking to develop on the Tourism Australia account” said Mark Jarrett, General Manager, OMD Sydney. 
 

Buchanan commences her role on October 17, 2011, reporting to Mark Jarrett.  

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