India
-
Fashion
Fashion: Reebok & Ghostbusters drop footwear collection inspired by the iconic film franchise
NEW DELHI, INDIA — Today, Reebok, in collaboration with Sony Pictures Consumer Products, unveils a full-family footwear collection inspired by…
Read More » -
Entertainment
Entertainment: ABS-CBN’s top-grossing films to be adapted for Indian film market
MANILA, PHILIPPINES — Bollywood is getting its first taste of Philippine cinema. ABS-CBN Film Productions, the Philippines’ leading movie outfit,…
Read More » -
Campaign Spotlight
Campaign Spotlight: Taproot Dentsu brings back the famous double role campaign played by Madhuri Dixit for Aquaguard
MUMBAI, INDIA — Taproot Dentsu (A dentsuMB Company), the creative agency from the house of dentsu India, has brought back…
Read More » -
Press Release
Brand & Business: WPP’s VMLY&R announces exclusive tie up with e-commerce leader, Shopmatic
SINGAPORE — Global brand and customer experience agency, VMLY&R, today announced an exclusive partnership with leading e-commerce platform, Shopmatic. The…
Read More » -
Campaign Spotlight
Campaign Spotlight: Walkaroo launches “Walk More. Restless” campaign with Aamir Khan
MUMBAI, INDIA — This festive season, Walkaroo, a leading Indian fashion footwear brand, has launched this integrated marketing campaign, “Walk…
Read More » -
Fashion
Fashion: Reebok reveals Love & Equality pack featuring Classic Leather Legacy AZ
NEW DELHI, INDIA — Today, Reebok unveils its latest Classic Leather Legacy AZ campaign inspired by the themes of Love…
Read More » -
Campaign Spotlight
Campaign Spotlight: Fastrack and Coca-Cola become “Awesome Together”; introduces a range of Stunning watches
MUMBAI, INDIA — Fastrack, India’s leading youth accessories brand, has joined hands with Coca-Cola for an epic collaboration. Fastrack has…
Read More » -
Campaign Spotlight
Campaign Spotlight: KAYA marks 18 years with brand purpose re-imagined Celebrates the consumer journey with a new narrative of ‘BEAUTIFUL IS YOU’
MUMBAI, INDIA — Kaya, India’s leading skincare and dermatologist brand, has unveiled a new identity, symbolic of a strategic realignment…
Read More » -
Campaign Spotlight
Campaign Spotlight: Carat, Intel & StreamO’s Gamer Day campaign creates new codes of engagement & communication with GenZ gaming audiences
MUMBAI, INDIA – The ever-changing media ecosystems and the way audience interact with media have led brands to constantly find newer…
Read More » -
Global News
Brand & Business: Reebok Master Trainer and Mind Coach Vrinda Mehta talks about the importance of holistic fitness this World Mental Health Day
MUMBAI, INDIA – Furthering Reebok’s philosophy of adapting holistic fitness as a way of life, Reebok Mind Coach Vrinda Mehta shares…
Read More » -
Campaign Spotlight
Campaign Spotlight: Honda 2Wheelers India & Taproot Dentsu launch new campaign, ‘Aap aur Activa – India Ke Do Pahiye’
MUMBAI, INDIA — Honda Motorcycle & Scooter India (HMSI) and Taproot Dentsu (A dentsuMB Company), the creative agency from dentsu…
Read More » -
Campaign Spotlight
Campaign Spotlight: Scarecrow M&C Saatchi and Reliance Jewels pay a musical tribute to the divinity and beauty of Banaras with the new “Kaasyam” collection
MUMBAI, INDIA — Reliance Jewels, India’s fastest growing jewellery brand, has carved a niche for itself by paying homage to…
Read More » -
Campaign Spotlight
Campaign Spotlight: Tanishq’s Diwali campaign celebrates ‘Today’ as a festival of life
MUMBAI, INDIA — Tanishq, India’s most trusted jewellery brand, has unveiled the much-awaited Diwali campaign, Utsaah, with the onset of…
Read More »