Kantar
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Digital News
Brand & Business: Grand Launch of Kantar Marketplace in the Philippines
MANILA, PHILIPPINES — Kantar, the world’s leading data, insights, and consulting company, has officially launched Kantar Marketplace in the Philippines.…
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Awards News
Awards: Dissecting the winners of last year’s KCEA Pilipinas
MANILA, PHILIPPINES — Everyone was caught by surprise last year with how COVID affected the whole world and changed the…
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Awards News
Awards: Kantar’s Creative Effectiveness Awards #KCEAPH2021 is back on its second year
MANILA, PHILIPPINES — Save the date—Kantar’s Creative Effectiveness Awards #KCEAPH2021 is back on its second year. Kantar, the world’s leading…
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Philippine News
Brand & Business: Kantar to launch Radio Audience Measurement currency in Philippines
MANILA, PHILIPPINES — Kantar, the world’s leading data, insights, and consulting company, has been commissioned by the Association of Philippine…
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Awards News
Awards: YouTube Works awards deadline extended to April 20, celebrating the most creative and effective content on YouTube for 2020
MANILA, PHILIPPINES – YouTube Works, in partnership with Kantar, officially launches in the Philippines to award and celebrate the most…
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Events
Insight: Filipinos stream 2 billion hours of OTT per month, let’s talk about the new OTT landscape
MANILA, PHILIPPINES – With a recent Kantar study revealing that the Philippine market is the most attractive for advertising on…
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Events
Events: ‘Stepping Into The Stream’, industry experts weigh in on the state of OTT advertising in the Philippines
MANILA, PHILIPPINES – adobo magazine teamed with Kantar Millward Brown and The Trade Desk to present an in-depth panel discussion…
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Awards News
Awards: YouTube Works launches in the Philippines, Awards to honor and celebrate best-in-class campaigns on YouTube
MANILA, PHILIPPINES – YouTube Works, in partnership with Kantar, officially launches in the Philippines to award and celebrate the most…
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Philippine News
Insight: Kantar Philippines reports twelve trends that will shape consumer behavior in 2021
MANILA, PHILIPPINES — As the COVID-19 pandemic influences the complexity of overall consumer behavior and mobility, Kantar, the world’s leading…
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Digital News
Insight: The Trade Desk unveils research showing 55 percent of Filipino viewers are streaming more OTT video content because of COVID-19
MANILA, PHILIPPINES — Today, The Trade Desk (NASDAQ: TTD) announced an in depth report on over-the-top (OTT) video streaming in…
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Global News
Insight: Marketing in a polarized nation – Providing trust, truth and sanctuary creates a pathway to US brands
LONDON, UK – As the United States welcomed a new president, there remains concern among citizens and brands about the…
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Philippine News
Insight: Pinoy Christmas in a pandemic: a time to save or to celebrate?
MANILA, PHILIPPINES – A few weeks before Christmas, Kantar revealed that Filipino shoppers remain very cautious with their Fast Moving Consumer…
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Philippine News
Insight: Kantar Philippines reveals 9 out of 10 Filipinos want to hear from brands during COVID-19 pandemic
MANILA, PHILIPPINES – Kantar revealed that 92% of Filipinos expressed that they still want to hear from brands despite the…
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