Kantar
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Digital News
Intelligence: Disrupting The Future — Kantar on Upcoming Brand Trends
There are branches in science and economics dedicated to understanding how the mind of a consumer works, and while those…
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Global News
People: Geometry Shakes Up Leadership Transition with New CEO After 6 Years, Effective Starting April 2019
Geometry, the WPP brand experience and activation agency, today announces a change of leadership. Steve Harding has decided to move…
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Philippine News
Intelligence: E-commerce to be fastest rising FMCG channel in the world by 2020, Kantar Worldpanel study shows
MANILA – E-commerce is expected to be the fastest rising channel for fast-moving consumer goods (FMCG) sales in the world…
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Philippine News
Intelligence: Lucky Me, Nescafe, and Surf, the most chosen brands in Philippines – Kantar Worldpanel’s Brand Footprint
MANILA – Lucky Me continues to be the most chosen brand in the Philippines for the 3rd straight year. According to…
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Global News
Intelligence: BrandZ 2018 Top 100 Global Brands valued at $4.4 trillion
LONDON – The total brand value of the BrandZ Top 100 Global Brands grew a record 21% over the last…
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Philippine News
Intelligence: The Bigger, the Better: Kantar Worldpanel study shows that Filipinos continue to buy bigger sizes of their FMCG Purchases
MANILA – Filipinos are buying bigger pack sizes each time they visit the store, as reflected in the 6.3 percent…
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Philippine News
ABS-CBN still country’s top TV network, sweeps 10 Most Watched Programs list in March – Kantar Media
MANILA – ABS-CBN has claimed nationwide leadership once again as the TV network produced the country’s ten most watched programs…
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Philippine News
Intelligence: Kantar Worldpanel study shows that Asian markets patronize home-grown brands for FMCG products
MANILA – Kantar Worldpanel revealed that despite the influx of popular foreign brands, local brands continue to thrive in the…
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