Kantar
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Philippine News
ABS-CBN keeps nationwide ratings lead in June – Kantar Media
MANILA – ABS-CBN is still the TV network of choice for more Filipino viewers as it recorded an average audience…
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Philippine News
ABS-CBN continues to top nationwide TV ratings in May – Kantar Media
MANILA – ABS-CBN continued to draw more viewers nationwide compared to other TV networks in May, as it garnered an…
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Philippine News
Intelligence: Lucky Me, Nescafe, and Surf, the most chosen brands in Philippines – Kantar Worldpanel’s Brand Footprint
MANILA – Lucky Me continues to be the most chosen brand in the Philippines for the 3rd straight year. According to…
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Global News
Intelligence: BrandZ 2018 Top 100 Global Brands valued at $4.4 trillion
LONDON – The total brand value of the BrandZ Top 100 Global Brands grew a record 21% over the last…
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Philippine News
ABS-CBN claims nationwide leadership in April – Kantar Media
MANILA – ABS-CBN’s news and entertainment programs are resonating more with Filipino viewers as reflected in the monthly TV ratings…
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Philippine News
Intelligence: The Bigger, the Better: Kantar Worldpanel study shows that Filipinos continue to buy bigger sizes of their FMCG Purchases
MANILA – Filipinos are buying bigger pack sizes each time they visit the store, as reflected in the 6.3 percent…
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Philippine News
ABS-CBN still country’s top TV network, sweeps 10 Most Watched Programs list in March – Kantar Media
MANILA – ABS-CBN has claimed nationwide leadership once again as the TV network produced the country’s ten most watched programs…
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Philippine News
ABS-CBN continues to top nationwide TV ratings in February – Kantar Media
MANILA – ABS-CBN held on to its position as the number one TV network in the country as it registered…
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Philippine News
Intelligence: Kantar Worldpanel study shows that Asian markets patronize home-grown brands for FMCG products
MANILA – Kantar Worldpanel revealed that despite the influx of popular foreign brands, local brands continue to thrive in the…
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Press Release
ABS-CBN tops all networks in 2017 – Kantar Media
MANILA – ABS-CBN is the network of choice by most Filipino homes in both urban and rural areas nationwide for…
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Intelligence: Where Pinoys shop: Kantar Worldpanel reveals Filipinos’ shopping habits in 2017
MANILA – Research by Kantar Worldpanel, the global expert in shoppers’ behavior, shows that despite the influx of nearby hyper…
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Global News
Marketers need to deliver creative that makes a lasting impression and focus less on functional messages – Kantar Millward Brown
NEW YORK CITY – Although campaigns with a strong focus on emotional relevance and creative engagement lead to increased business,…
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Snack food purchase among Filipino homes rising, Kantar Worldpanel study shows
MANILA – Kantar Worldpanel reveals that Filipinos’ consumption of in-home snack food are increasing, as data from the global expert…
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