OOH
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Campaign Spotlight
McCann, MRM, and Craft launch ambitious digital OOH campaign for L’Oreal in Bangkok
BANGKOK, THAILAND — McCann Worldgroup Thailand agencies, McCann, MRM, and CRAFT have worked together to launch an ambitious digital OOH campaign…
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Insight
Ocean Outdoor Group CEO Tim Bleakley emphasizes measurement importance at World Out of Home Organization Forum
Tim Bleakley LONDON, UK — Ocean Outdoor Group CEO Tim Bleakley put measurement under the spotlight at the World Out of Home…
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People
Worldcom OOH continues expansion in its new operation in the United Kingdom with the appointment of Lydia Collins
LONDON, UK – As part of its global expansion and the opening of new operations in Europe, Worldcom OOH, the…
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Campaign Spotlight
Campaign Spotlight: Gymbox celebrates its unique offering in new campaign from BMB
LONDON, UK — BMB has created a new campaign for Gymbox, the unconventional London-based fitness chain. To kick off the…
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Campaign Spotlight
Campaign Spotlight: OLIO launches hard-hitting TV and out of home campaign to raise awareness of the UK’s household waste crisis
LONDON, UK – OLIO, the free sharing app, has created an emotive and hard-hitting ad to raise awareness of the…
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Campaign Spotlight
Campaign Spotlight: Bonjour. Sid Lee develops new app for Paris public transport
PARIS, FRANCE – Bonjour to the future of mobility, the future of service. Bonjour to new functions and innovations and…
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Insight
Insight: KMC Solutions’ VP of Marketing, Gian Reyes, says traditional marketing isn’t dead
MANILA, PHILIPPINES – The Philippines has always been hailed as the social media capital of the world, and the pandemic has…
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Campaign Spotlight
Campaign Spotlight: Dole Sunshine Co. turns trash into media to raise awareness around food waste
CALIFORNIA, USA – A year after announcing The Dole Promise, the Dole Sunshine Company is launching the second in a…
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Campaign Spotlight
Campaign Spotlight: Clemenger Group and Trade Me celebrates what we’re all searching for
AUCKLAND, NEW ZEALAND – Trade Me has launched a new brand campaign via Clemenger Group this week, doubling down on…
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Press Release
Brand & Business: OMIG brands uses the outernet to drive better ROI in their OOH campaigns
KUALA LUMPUR, MALAYSIA – Market leaders such as Foodpanda, Kotra Pharma, and Lalamove identify the best use of location data…
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Campaign Spotlight
Campaign Spotlight: WA Dept of Health and 303 MullenLowe champions conversation around sexual health & relationships amidst state-based rise in STIs
PERTH, AUSTRALIA – 303 MullenLowe Perth has launched a new brand identity and campaign on behalf of the WA Department of…
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