Propel Manila
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adobo Exclusive
Social is not what you think: Three shifts from the Spikes Asia Awards 2026 jury room
“But does the idea feel born for the social platform?” This wasn’t a passing comment. It was the question that…
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adobo Exclusive
Unbound and unfiltered: Propel Manila’s Sofia Jayme and Arvin Chingcuangco on their collaborative approach at the ADFEST 2026 Young Lotus competition
The high from ADFEST 2026 continues. Propel Manila’s Sofia Jayme and Arvin “Ching” Chingcuangco, the Philippines’ representatives for the Young…
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Awards News
Propel Manila to carry Philippine Flag at Cannes Young Lions for second year in a row
In 2025, Propel Manila’s Jacob Banog and Maxx Macalinao represented the Philippines in the Cannes Young Lions Digital Category at…
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People
Propel Manila welcomes industry game-changer Paulo Marquez as new Business Unit Director
MANILA, PHILIPPINES – Back-to-back 4As Indie Agency of the Year, Propel Manila, is thrilled to announce a significant new addition…
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Brand & Business
Propel Manila champions human-AI collaboration to power the future of creativity
MANILA, PHILIPPINES – In a time of unprecedented transformation, Propel Manila is not merely responding to change, it is shaping…
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Featured
Young Lions, big dreams: Propel Manila’s Maxx Macalinao and Jacob Banog share how it felt to represent the Philippines on the global stage
CANNES, FRANCE – The Cannes Lions International Festival of Creativity may be over, but the excitement still lingers — especially…
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adobo Exclusive
‘Playtime is over’ — Propel Manila’s Maxx Macalinao and Jacob Banog win Young Spikes Gold, to represent PH at Cannes Lions
MANILA, PHILIPPINES — On January 13, Monday, 4As Philippines kicked off the week with the local competition for Young Spikes…
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People
Arvon Fernandez rejoins Propel Manila as Managing Director
MANILA, PHILIPPINES—Award-winning indie agency Propel Manila proudly announced the return of Arvon Fernandez as Managing Director, starting this September. Fernandez, a seasoned leader with 18…
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Campaign Spotlight
Philippine Airlines and Propel Manila bolster the Filipino Olympians’ and Paralympians’ fighting spirit in #PRsGoFurther campaign
MANILA, PHILIPPINES — Life presents us endless opportunities to make new milestones, and gifts us with the will to go…
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Awards News
IMMAP’s Digital Young Creators Competition kicks off with learning and mentoring
MANILA, PHILIPPINES — The Internet & Mobile Marketing Association of the Philippines (IMMAP), the center of excellence and innovation shaping…
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People
Propel Manila amps up creative prowess with newly appointed ECD Jao Bautista and Creative Director Michelle Edu
MANILA, PHILIPPINES — Propel Manila – the global digital independent agency of the year – is going even bigger with…
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adobo SheCreative
Women and queer leaders advocate for a more diverse future in adobo SheCreative: Speak Out for Equality
MANILA, PHILIPPINES — The Philippines still has far to go when it comes to LGBTQ+ rights, but progress continues to…
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adobo Exclusive
Creativity in the age of humans and machines — A glimpse of Cannes conversations on the era of AI
CANNES, FRANCE — The creative industry is seeing a huge transformation before its eyes. With the rapid acceleration of digital…
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