Puma
- Brand & Business
Havas Play’s worldwide launch combines the network’s expertise in music, sports, gaming, and fandom
PARIS, FRANCE – Today, Havas unveils Havas Play, a new global network that will earn consumers’ attention and create enduring…
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PUMA introduces Forever Faster concept in latest Philippine store
MANILA, PHILIPPINES — International sports company PUMA has continued its Southeast Asia expansion with the opening of a new store…
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LaFourmi releases Fearless, a new Puma world brand film
PARIS, FRANCE — On the eve of the biggest sporting event of the year, sports brand PUMA is returning with…
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Puma and Lafourmi puts a fresh spin on the iconic bond between Italians and football in new spot
MILAN, ITALY — The new campaign crafted by production houses Bollywood and C41 for athletic brand Puma and sports-focused advertising agency…
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Campaign Spotlight: Puma reinvents the iconic Slipstream from the ’80s with ambassadors NCT 127
MANILA, PHILIPPINES — Sports brand PUMA has released the Slipstream sneaker and unveiled a campaign with its new Asia-Pacific ambassador,…
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Campaign Spotlight: 12 ambassadors join Puma in its new space pop Slipstream shuttle
PARIS, FRANCE — In 2022, PUMA is reviving an icon of the 80s and 90s. Launched to high school and…
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Brand & Business: impact.com fiscal year H1 2021 – $1.5B valuation, $150M in funding, BigCommerce integration, 69% customer growth
SINGAPORE – impact.com, the leading global partnership management platform supporting more than one million partnerships for more than 1,800 brands, announced…
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Campaign Spotlight: GiveIndia launches ‘Team for Humanity’ fundraiser to support COVID-19 relief in India
BENGALURU, INDIA — GiveIndia, India’s most trusted online giving platform, has launched the Team for Humanity fundraiser to provide cash…
Read More » - Digital News
Digital: Introducing ‘Maya’, SEA’s First Virtual Influencer with Puma by UM Studios and Ensemble Worldwide
KUALA LUMPUR, MALAYSIA – UM Studios x Ensemble Worldwide, the creative unit under IPG Mediabrands has created the first virtual…
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Campaign Spotlight: Puma’s “Propah Lady” By Digitas India is Bringing Every Woman on the Internet Together
Changing the narrative on what makes women ‘proper’, global sports brand PUMA partnered with Digitas India for its latest campaign…
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Campaign Spotlight: Meet the #PUMANSOFSG, Puma’s AR Face Filter Initiative on Instagram by UltraSuperNew Singapore
Created by UltraSuperNew Singapore, #PUMANSOFSG is one of the first brand campaigns to use Instagram’s newly-launched AR face filters. The social…
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Campaign Spotlight: Puma and DDB Mudra Group present ‘Suede Gully’
BENGALURU – Lending voice to a new generation of creators, global sportswear brand PUMA has pioneered the largest movement in…
Read More » - Global News
DDB Mudra Group wins the creative mandate for Puma
MUMBAI – One of world’s leading, most iconic brands-Puma has decided to partner with the DDB Mudra Group for the…
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