the word on creativity
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Campaign Spotlight
Campaign Spotlight: Dole Packaged Foods Introduces “Sunshine For All” Through Purpose-Driven Initiative to Honor Frontline Heroes
SINGAPORE – In an effort to provide much-needed recognition and assistance during the COVID-19 pandemic, Dole Packaged Foods, LLC has launched an initiative…
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Digital News
Insight: Record 2019 UK Adspend Forecast to Fall 16.7% (£4.23bn) to £21.13bn in 2020 According to AA/WARC Expenditure Report
LONDON, UK – The latest Advertising Association/WARC Expenditure Report shows UK adspend rose 6.9% year-on-year to reach £25.36bn in 2019…
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Digital News
Digital: Google Meet, Google’s Premium Video Conferencing Service, will Soon Be Freely Available for Everyone, Everywhere
MANILA, PHILIPPINES – Google Cloud today announced it’s making Google Meet, Google’s premium video-conferencing solution, free for everyone with availability rolling…
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Events
ANDYs 2020: W+K Shanghai, FCBIndia Group and GREYnJ United Bangkok Lead the Asian Wins at the ANDY Awards
NEW YORK – The winners for the 2020 International ANDY Awards have just been revealed, and as the first show…
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Global News
Comics: Introducing the Greatest Singaporean Heroes You’ve Never Heard Of in this Epic Comic Book Anthology
SINGAPORE – Local and regional talents come together to create the greatest Singaporean Superhero experience: SINGAHEROES – The Greatest Singaporean Heroes…
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Global News
Sustainability: 3 Philippine Cities Emerge as National Finalists in WWF’s One Planet City Challenge–Batangas, Muntinlupa and Santa Rosa
MANILA, PHILIPPINES – The Philippine cities of Batangas, Muntinlupa, and Santa Rosa have been selected as national finalists in this…
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Events
Events: The One Club for Creativity Presents “Creative Month”, a Whole Month of Creative Inspiration for Free in May
NEW YORK – The One Club for Creativity has used the disruption of the industry caused by the COVID-19 pandemic as…
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Philippine News
People: The Ad Industry and the Nation Mourns on the Passing of Legendary Adman Ramon Jimenez, Jr.
“A man who tells lies has it easy and is NOT creative – the man who tells the truth doesn’t…
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Global News
New Business: Havas Group Indonesia Wins Grab’s Media Mandate Following a Competitive Pitch
JAKARTA, INDONESIA – Grab, Southeast Asia’s leading super app – providing transportation, food delivery, logistics and financial services has appointed Havas…
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Philippine News
Media: ANC Launches TV Special and New Show on the “New Normal” in the Philippines, Leading Convos on the Impact of COVID-19
MANILA, PHILIPPINES – As the nation continues its battle against COVID-19, ANC, the ABS-CBN News Channel launches a timely TV…
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Campaign Spotlight
Campaign Spotlight: BBDO Guerrero Adds Twist to Iconic Snickers Tagline to Encourage People to Stay Home
MANILA, PHILIPPINES – As people are getting restless in quarantine and missing the outside world each day, Snickers and BBDO…
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Events
WARC Awards 2020: WARC Reveals 21 Campaigns as Finalists in the Effective Social Strategy Category, with Burger King, KFC, SKODA, and More
LONDON, UNITED KINGDOM – The final shortlist is now released for the WARC Awards, a global search for next-generation marketing…
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Campaign Spotlight
Campaign Spotlight: R/GA Opens an Online Shop with Exclusive Merch Collaborations from Designers to Give Back to Local Businesses
NEW YORK — As most businesses have been forced to temporarily cease operations due to the widespread pandemic, design company…
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