Warc
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Events
Awards: WARC announces winners for Effective Innovation category, whiteGREY and Mindshare win Grand Prix
LONDON, UNITED KINGDOM – Campaigns for global brands including KFC, Nestlé, Pedigree, Tanqueray and Xbox, as well as local brands…
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Featured
Intelligence: Facts and Insights for Advertisers, The WARC Guide to Marketing in the COVID-19 Recession, Inside the Report
London, U.K. – The COVID-19 pandemic has caused shockwaves across the globe with major economies falling into a recession like…
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Digital News
Insight: Record 2019 UK Adspend Forecast to Fall 16.7% (£4.23bn) to £21.13bn in 2020 According to AA/WARC Expenditure Report
LONDON, UK – The latest Advertising Association/WARC Expenditure Report shows UK adspend rose 6.9% year-on-year to reach £25.36bn in 2019…
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Events
WARC Awards 2020: WARC Reveals 21 Campaigns as Finalists in the Effective Social Strategy Category, with Burger King, KFC, SKODA, and More
LONDON, UNITED KINGDOM – The final shortlist is now released for the WARC Awards, a global search for next-generation marketing…
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Events
Events: WARC Reveals Effective Content Strategy Shortlist for WARC Awards 2020, with 21 Campaigns Making the Cut
LONDON, UNITED KINGDOM – The Effective Content Strategy shortlist is now released for the WARC Awards, a global search for…
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Digital News
Insight: WARC Releases Summary of Trends and Themes for Effective Media Strategies in New Report from the Media Awards
LONDON, UNITED KINGDOM – WARC, the global authority on advertising and media effectiveness, has today released the Media Strategy Report…
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Digital News
Sustainability: ACT Responsible and WARC Rankings Reveals the Best Campaigns for Social and Environmental Responsibility in 2019
The Good Report is a unique ranking of the world’s best use of creative communications to promote sustainability and social…
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Digital News
Insight: Behind This Year’s WARC Rankings, Some Lessons From the World’s Most Awarded Brands
WARC, the international marketing information company, has today released Lessons from the World’s Most Awarded Brands, a report based on…
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Events
WARC Awards 2020: Shortlist for Effective Innovation Announced, 20 Global Campaigns Make the List
The Effective Innovation shortlist is now released for the WARC Awards, a global search for next-generation marketing effectiveness. 20 campaigns…
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Events
Events: VMLY&R India’s Anil K Nair Joins the Long-Term Strategy Award Jury Board at the WARC Prize for Asian Strategy 2020
WARC, the global authority on advertising and media effectiveness, is today launching the WARC Prize for Asian Strategy 2020, a…
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Global News
WARC Media Awards 2019: Mindshare Sydney Brings Home Grand Prix in WARC’s Effective Use of Tech Category
GLOBAL – Campaigns for global brands such as Google Translate, Knorr and Maybelline, and local brands including Danner in Denmark…
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Digital News
Intelligence: Pressure is Growing for Brands to Act in Behalf of the Environment, According to “The Greta Effect” in the WARC Marketer’s Toolkit 2020
Climate change became the climate crisis in 2019. The work of campaigners such as Greta Thunberg, and the Extinction Rebellion…
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Digital News
Intelligence: WARC Uncovers the Latest Effective Marketing Trends in Asia – Lessons from the 2019 WARC Prize for Asian Strategy
SINGAPORE – WARC, the global authority on advertising and media effectiveness, has released the 2019 Asian Strategy Report, outlining successful…
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