Warc
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Press Release
Retail media is now the fourth-largest advertising medium with ad spend forecast to reach $121.9 billion globally in 2023
LONDON, UK — A sustainable ecommerce strategy has quickly become integral to winning across online and offline platforms. In 2023…
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Awards News
WARC Awards for Asian Strategy 2022 shortlist announced
LONDON, UK — WARC, the global authority on marketing effectiveness, has released the shortlist for the WARC Awards for Asian…
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Awards News
Awards: WARC reveals insights from the 2022 Cannes Lions Creative Effectiveness winners
LONDON, UK — WARC, the global authority on marketing effectiveness, has released a report identifying trends and themes common to…
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Awards News
Awards: WARC Awards for Asian Strategy 2022 names jury
SINGAPORE — WARC, the global authority on marketing effectiveness, has revealed the jury line-up for the WARC Awards for Asian…
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Insight
Insight: 5 key priorities from WARC’s newest ‘Anatomy of Effectiveness’ report
LONDON, UK — An updated edition of international marketing intelligence service WARC‘s “Anatomy of Effectiveness” has been published, and it…
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Awards News
Awards: Winners announced for WARC Awards for Effectiveness 2022
CANNES, FRANCE — Honoring the best ideas that deliver business results, a total of 36 winners have been awarded at the…
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Awards News
Awards: First shortlists released for WARC Awards for Effectiveness 2022 in association with LIONS: Business-to-Business, Collaboration & Culture, and Customer Experience
LONDON, UK — The first three shortlists are announced for the WARC Awards for Effectiveness 2022, a global competition launched…
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Insight
Insight: Advertising spend by Big Tech reached $46.6bn in 2021, accounting for 6.0% of all ad investment globally — WARC
LONDON, UK — A new WARC analysis of advertising investment by eight major digital platforms has underlined the importance of ‘Big Tech’ to the health of…
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Insight
Insight: Pandemic recovery boosts UK advertising spend to record level of £32bn in 2021
LONDON, UK — A new report—UK Advertising’s Adspend Review: The Pandemic Effect—has been published today to mark the definitive full…
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Insight
Insight: The Good Report celebrating the best campaigns for social and environmental responsibility 2021
LONDON, UK — The Good Report, is a unique ranking of the world’s best use of creative communications to promote…
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APAC News
Brand & Business: The Womb is ranked amongst the Top 3 Independent agencies in the World. Again. WARC Effective Rankings
MUMBAI, INDIA – Creative hot-shop, The Womb is amongst the top 3 independent agencies in the world by WARC. The WARC…
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Sustainability
Sustainability: New WARC Sustainability Hub in association with LIONS and the Advertising Association to champion best marketing practice worldwide
LONDON, UK — Reaching net-zero, a target global climate scientists say the world must reach by 2050 to manage global…
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Press Release
Brand & Business: MediaCom U.S. ranked #1 agency in the world in WARC Media 100
NEW YORK, USA — MediaCom U.S. has been ranked #1 Agency in the Warc Media 100. Today, the marketing intelligence…
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