word on creativity
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Campaign Spotlight
Campaign Spotlight: Leo Burnett London is at It Again with New McDonald’s McCafé Campaign Poking Fun at the Clichés of the Coffee World
LONDON, ENGLAND – Building on the success of its Great tasting coffee, simple campaign over the last 3 years, McDonald’s…
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Press Release
Brand & Business: Globe at Home Activates Health and Safety Measures for Installers and Frontline Workers Amid COVID-19 Spread
MANILA, PHILIPPINES – Given the increasing spread of COVID-19 in Metro Manila, Globe at Home ensures the overall safety and…
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Campaign Spotlight
Campaign Spotlight: adidas’ Latest Global Running Campaign by TBWA\ Neboko Explores How ‘Fast’ is Different for Everyone
AMSTERDAM – Everyone has their own reasons for running. And the word ‘fast’ can mean something different to each and…
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Global News
Insight: TGH Collective Founder Tay Guan Hin on His Personal Experience at the Epica Awards Sri Lanka Amidst the COVID-19 Pandemic
SRI LANKA – On March 5, 2020, the inaugural Epica Awards Sri Lanka launched with a bang, bringing together a community…
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Campaign Spotlight
Campaign Spotlight: Kumu Launches ‘Lives Streaming’ with GIGIL to Help Filipinos Stay Connected Online Amidst COVID-19 Quarantine
MANILA, PHILIPPINES – In light of the COVID-19 situation, Kumu is releasing the Kumu Lives Streaming service with ideas agency…
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Global News
Travel: Edge Opens in New York as the Western Hemisphere’s Highest Outdoor Sky Deck, with a Thrilling Glass Floor and Unparalleled 360-Degree Skyline Views
NEW YORK, NY – Today Edge, the Western Hemisphere’s highest outdoor sky deck, officially opened to the public offering unparalleled…
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Campaign Spotlight
Campaign Spotlight: OLX Poland Addresses the Gender Pay Gap in Controversial Film from 180heartbeats and JUNG v MATT
Poland – Women and men should be treated equally at work. Competence has no gender and should be the only…
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Campaign Spotlight
Campaign Spotlight: Impact BBDO Dubai Shows What it Means to Close the Gender Pay Gap Literally with NGO Fiftyfifty
BEIRUT, LEBANON – Drawing attention to the widening gender pay gap in Lebanon, Fiftyfifty, a Lebanon-based NGO promoting gender equality,…
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Events
Events: Epica Awards Sri Lanka Successfully Debuts with Leo Burnett Bringing Home the “Agency of the Year” Title
COLOMBO – The very first Epica Awards Sri Lanka was deemed a “huge success” by its organisers last week. The…
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Campaign Spotlight
Campaign Spotlight: Choose Your Weapon and Get Cooking with Wieden+Kennedy’s “Where There Are Cooks” for Lurpak
UNITED KINGDOM — Anyone can be a good chef. That much is true as seen in Danish butter brand Lurpak’s…
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Campaign Spotlight
Campaign Spotlight: Fearless Girl Celebrates Her Third Anniversary with a ‘Living Wall’ Symbolizing the Growing Number of Women in Senior Leadership
BOSTON, US – State Street Global Advisors, the asset management business of State Street Corporation (NYSE: STT), today celebrates the…
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Campaign Spotlight
Campaign Spotlight: The Red Star Fans are Now Officially Part of the Team as BETC Create an Alternative Third Club Jersey
FRANCE – French football club Red Star with agency BETC has released its version of the third shirt as a…
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Events
Cannes Lions 2020: International Festival of Creativity Releases Update on Festival Contingency Planning in Light of COVID-19
CANNES, FRANCE – Cannes Lions today provides an update on contingency planning for the Festival, in light of the evolving…
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