WPP
-
Brand & Business
WPP and Vercel expand partnership to accelerate AI-powered digital experience craft
LONDON, UK – WPP, a world leader in marketing services, and Vercel, the complete platform for the web, today announced an expansion…
Read More » -
New Business
KFC Vietnam appoints WPP Media as Media Agency of Record
HO CHI MINH CITY, VIETNAM – WPP Media, WPP’s media investment group, has been appointed as the media agency of record…
Read More » -
Awards News
WPP dominates with 168-Lion haul, named Creative Company of the Year at Cannes Lions 2025
CANNES, FRANCE – The Cannes Lions International Festival of Creativity named WPP as Creative Company of the Year for 2025.…
Read More » -
Brand & Business
WPP and TikTok team up to unleash creative power with symphony AI integration into WPP Open
LONDON, UK – WPP is amplifying its partnership with TikTok, becoming the first advertising and marketing services company to integrate Symphony,…
Read More » -
Campaign Spotlight
Rewind Romance: Coke Studio brings back the OG love gesture with mixtape
MUMBAI, INDIA – Once upon a time, love wasn’t measured in likes or DMs. It was woven into the little things—handwritten…
Read More » -
Campaign Spotlight
WPP & Amazon Music join forces in fighting cancer in new ‘Louder Than Cancer’ playlist
LONDON, ENGLAND – Amazon Music and creative agency WPP unveiled “Louder Than Cancer,” a new groundbreaking initiative that unites top…
Read More » -
New Business
GroupM wins L’Oréal Korea account for media planning and buying
SEOUL, SOUTH KOREA — GroupM, WPP’s media investment group, has been appointed by L’Oréal Korea as its media planning and…
Read More » -
People
GroupM announces leadership changes in Asia Pacific with new Growth, Client and Strategy Leads
SINGAPORE — GroupM, WPP’s media investment group, announced a series of leadership changes to accelerate business growth and further the…
Read More » -
New Business
WPP’s Onefluence secures major win with L’Oréal Vietnam
HO CHI MINH CITY, VIETNAM — WPP’s Onefluence has been appointed as the full-service influencer marketing agency for L’Oréal Vietnam with…
Read More » -
Campaign Spotlight
Coca-Cola underscores the power of connection through hugs in Paris 2024 campaign via Ogilvy
SHANGHAI, CHINA — In celebration of the Olympic Games Paris 2024, Coca-Cola has launched a multi-touchpoint online and offline campaign themed…
Read More » -
Insight
David Guerrero shares his thoughts on Elon Musk and WPP’s ‘Exploring the New Frontiers of Innovation’ session
CANNES, FRANCE — BBDO Guerrero Creative Chairman David Guerrero shared his thoughts with adobo Magazine on an exclusive piece on…
Read More » -
Awards News
Cannes Lions 2024 honors WPP as Creative Company of the Year
CANNES, FRANCE — The Cannes Lions International Festival of Creativity has named WPP as Creative Company of the Year for…
Read More » -
Events
Elon Musk to join this year’s Cannes Lions at an interview session with WPP CEO Mark Read
PARIS, FRANCE — WPP has confirmed that Elon Musk, Chief Technology Officer of X, will speak at its Cannes Lions seminar.…
Read More »
