GLOBAL – NOVEMBER 14, 2010 – Over 50 CLIOs were awarded in nine categories at the second CLIO Healthcare awards on November 12, 2010. Stand Up To Cancer (SU2C), the cancer research program of the Entertainment Industry Foundation non-profit group, was presented with the Honorary CLIO Healthcare Award.
Three Gold winners emerged in this year’s show, which saw no Grand CLIOs and no winners in Billboard category. The Print category had the most winners, with one Silver CLIO and 10 Bronze statues awarded.
The Innovative Media Gold went to Shalmor Avnon Amichay / Y&R Interactive Tel Aviv, Tel Aviv radio-based “SDIA Project” for the AIDS Task Force. The campaign also picked up a Silver in Radio.
The Radio Gold went to the Doppelherz Calming Tablets campaign by Scholz & Friends Hamburg: RC1, RC2, RC3.
Prime Stockholm received a Gold in Strategic Communications/Public Relations for the “Decamerone”, the world’s most vaccinated city campaign, for the Stockholm County Council.
Mumbai and Sydney shops made India and Australia the most-awarded countries in Asia-Pacific this year. Sydney’s Three Drunk Monkeys won the only Silver award for the region. Mumbai-based Sorento Healthcare Communications was the most-awarded agency; McCann was the most awarded network, with offices in Mumbai and Tokyo picking up Bronzes. JEH United Bangkok received a Bronze in TV/Cinema/Digital.
ASIAN WINNERS LIST
POSTER BRONZE
Sorento Healthcare Communications, Mumbai “Knee – Osama/Bush” SAMMY
McCann Healthcare Worldwide, Mumbai “Lipstick” Sebamed mrktd. by USV Pharmaceuticals
Sorento Healthcare Communications, Mumbai “Knee – Batman/Joker” SAMMY
DIRECT MAIL BRONZE
Sorento Healthcare Communications, Mumbai “Coffin” NervJyoti Camps
INNOVATIVE MEDIA SILVER
Three Drunk Monkeys, Sydney “Sun Sound” The Cancer Council
INNOVATIVE MEDIA BRONZE
Ursa, Sydney “Kevin87” Aged and Community Services Australia
Euro RSCG Australia, Sydney “Don’t Be A Victim” Skin Cancer Awareness
TV/CINEMA/DIGITAL BRONZE
Grey Healthcare Group, Sydney “Because pets aren’t as tough as they think they are” (Campaign) Advocate
JEH United, Bangkok “Sick” Dentiste’
POSTER BRONZE
McCann Erickson Japan Inc., Tokyo “Sculpture” (Campaign) AVISS Sports
INTEGRATED BRONZE
McCann Healthcare, Tokyo “Roll Up Your Sleeves, Japan!” Novartis – Hypertension
