BBDO Guerrero / Proximity Philippines’s Lola Techie Campaign won the Gold for Most Effective Use of Interactive Marketing at the Asian Marketing and Effectiveness Awards 2010 in Shanghai, China. Another BBDO campaign, Pepsi’s Kada Can won a Silver for Most Effective Use of Product Design and Packaging, while Starcom Mediavest Group Philippines’ scored a Silver for their Skelan Nationwide Church Invasion for Best Insights/Strategic Thinking
CE Japan/ Hakuhodo Creative Vox/ Hakuhodo was the big winner of the night, garnering a coveted Platinum Award, three Gold Awards and a Silver Award. Ogilvy was the agency with most wins, with Mumbai, Shanghai, Thailand, Hong Kong, Sydney, Taiwan and Asia-Pacific taking home a total of 12 metals, including two Gold Awards.
India won more metals than any other countries, with Japan coming in at a close 2nd.
The AME Awards are given to clients and their agencies for marketing strategies that delivers ROI and transforms businesses and brands.
Congratulations to BBDO Guerrero / Proximity Philippines and Starcom Mediavest Group Philippines!
