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Year in Review: 10 Most Creative Campaigns

As the last award shows concluded, we round up the top ten best creative campaigns based on the grand prix awards they have won in the following international award shows that adobo also uses for our annual creative rankings: Cannes Lions, D&AD, Clio Awards, New York Festivals, The One Show, London International Awards, Spikes Asia, AdFest, and Ad Stars.

1. TITLE: Brewtroleum
AGENCY: Colenso BBDO
CLIENT: DB Export
1 Cannes Lions, 1 Clio, 1 NYF, 3 Spikes, 1 Adfest, 5 AdStars
WATCH FULL CASE STUDY: https://www.youtube.com/watch?v=Wr9brsuiicw

2. TITLE: #OptOutside
AGENCY: Venables & Bell
CLIENT: REI
1 Cannes Lions, 2 Clio, 1 NYF, 2 One show, 2 LIA
WATCH FULL CASE STUDY: https://www.youtube.com/watch?v=YPD31yExrtQ

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3. TITLE: McWhopper
AGENCY: Y&R New Zealand
CLIENT: Burger King
2 Cannes Lions, 2 NYF, 1 LIA, 2 Spikes, 2 AdStars
WATCH FULL CASE STUDY: https://www.youtube.com/watch?v=-wxs90y35Nc

4. TITLE: The Next Rembrandt
AGENCY: J. Walter Thompson Amsterdam
CLIENT: ING
2 Cannes Lions, 1 LIA
WATCH FULL CASE STUDY: https://www.youtube.com/watch?v=Xdw-yX3y2fk

5. TITLE: The Swedish Number
AGENCY: INGO Stockholm
CLIENT: Swedish Tourist Association
1 Cannes Lions, 2 Clio
WATCH FULL CASE STUDY: https://www.youtube.com/watch?v=JHcIJ7rEzgU

6. TITLE: #NotComingSoon
AGENCY: Fred & Farid
CLIENT: Louis XIII
1 Clio, 1 NYF, 1 One Show
WATCH FULL CASE STUDY: https://www.youtube.com/watch?v=SjdA_rocHms

7. TITLE: The Field Trip to Mars
AGENCY: McCann New York
CLIENT: Lockheed Martin
1 Clio, 2 LIA
WATCH FULL CASE STUDY: https://www.youtube.com/watch?v=X5JTb_7qv78

8. TITLE: Survival Billboard
AGENCY: McCann London
CLIENT: Microsoft
1 NYF, 1 One show, 1 LIA
WATCH FULL CASE STUDY: https://www.youtube.com/watch?v=dMTDfKcTeJU

9. TITLE: High School Girl?
AGENCY: Watts of Tokyo
CLIENT: Shiseido
2 NYF, 1 Spikes
WATCH FULL COMMERCIAL: https://www.youtube.com/watch?v=-f0aAr6FJBo

10. TITLE: Touchable Ink
AGENCY: J. Walter Thompson Bangkok
CLIENT: Thai Samsung Electronics
3 Spikes
WATCH FULL CASE STUDY: https://www.youtube.com/watch?v=y1HcB-JdPAU

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