TOKYO, JAPAN – Hakuhodo has been named Network of the Year at the ADFEST 2021 Lotus Awards. Eleven Group companies across Asia-Pacific contributed to the win, which was announced at the festival’s online award ceremony on April 8, 2021. A special award, Network of the Year is awarded to the creative network that garners the most points from finalist and winning entries. Hakuhodo Group companies won 1 Grand Prix, 2 Gold, 6 Silver and 12 Bronze, a total of 21 awards.
ADFEST is one of the Asia-Pacific region’s premier advertising festivals. It drew 1,130 entries from around the Asia-Pacific region this year. Awards were presented in 20 categories.