ASIA – PACIFIC, FEBRUARY 6, 2013 – Former JWT Singapore planning head Michael Chadwick has joined MondelÄ“z International as director of brand strategy, Asia-Pacific. He is also the Asia-Pacific representative on the Kraft-owned snack giant’s global brand strategy team.
In his new role, Chadwick is tasked with crafting MondelÄ“z’ brand strategy for its full portfolio of brands across the region and for Cadbury globally.
Chadwick joined JWT Singapore in November 2010 from Publicis UK, where he was a strategy director. At JWT, he was also regional planning director for Sunsilk and Johnson & Johnson and led global planning for Friso.
A spokesperson for JWT said the agency will appoint a new planning director for Singapore. "It’s a significant promotion, and we are very happy for (Chadwick). Kraft is a valued JWT client, and we know he brings a lot to the role."
