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Philippine News
Mobext partners with SilverPush to tap TV analytics for mobile ads
MANILA – A retina scan leading to hyper-personalized ads as seen in the movie “Minority Report is still far fetched.…
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Philippine News
Allen Lau: One in four Filipinos online is on Wattpad
MANILA – Blame the literary treats on Wattpad, not infectious games the next time you catch your kid or co-worker…
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Global News
At Spotify, some people create playlists for a living
GLOBAL – Walking the chihuahua, #WalangPasok, #Hugot, Songs to Sing in the Shower playlists–do you sometimes wonder whatever happened to…
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Philippine News
University of the Philippines remains top univ in PH based on QS World Rankings
LONDON – The QS World University Rankings on Tuesday released its annual league table of world universities. Massachusetts Institute of…
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Philippine News
Campaign Spotlight: Spikes Asia 2015 Silver Winner ‘Island’ by BBDO Guerrero
SINGAPORE – Among the Philippine winners in the recently concluded Spikes Asia Festival of Creativity, BBDO Guerrero’s campaign for Pru…
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Global News
Campaign Spotlight: Double Spikes Asia 2015 Grand Prix winner ‘Look at Me’ by Cheil Worldwide
SINGAPORE – Cheil Worldwide’s campaign ‘Look at Me’ for Samsung was easily one of the biggest winners during the Spikes…
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Philippine News
Seven PHL agencies pick up metals at Spikes Asia 2015
SINGAPORE – Competing with more than 4,000 entries to the recently concluded Spikes Asia Festival of Creativity, a total of…
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Philippine News
The Boomerangs 2015: The complete winners list
MANILA – Leo Burnett Manila and McDonald’s Philippines was the toast of the Boomerangs 2015 awards night here at SMX…
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Global News
BBDO is Spikes Asia 2015 Network of the Year; festival awards 16 grand prix
SINGAPORE – Spikes Asia on Friday announced the winners of this year’s festival. A total of 16 grand prix were…
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Global News
Publicis Groupe acquires South Africa’s The Creative Counsel Group
FRANCE – Publicis Groupe has announced the acquisition of The Creative Counsel Group (TCC), the largest integrated below-the-line group of…
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Philippine News
The CEO and the Symphony of Change Communication
By Ma Teresa L. Pacis, IABC Philippines Trustee MANILA – Today, the constantly-changing business environment necessitates a CEO highly adept at…
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Philippine News
Nestle, NuWorks show women the upside of break-ups
MANILA – A new campaign from Nestle Temptations via NuWorks Interactive is showing women the happier, empowering side of breakups.…
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Philippine News
#AlDub stars in first TVC with McDonald’s Philippines
MANILA – McDonald’s Philippines just rode on the crazy popularity of Eat Bulaga’s Kalyeserye Aldub with the launch of a…
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